Jojoba (Simmondsia Chinensis (Link) Schneider) is one of the xerophyte plants belonging to Simmondiaceae family, and has unique botanical characteristics, like leathery leaves and deep root systems. It can thrive in arid conditions and withstand even the harshest of environments. Marginal lands are areas with limited agricultural potential due to poor soil quality, water scarcity, or other factors. These lands are often overlooked for agriculture, leading to environmental degradation and economic stagnation. Jojoba is a versatile plant that thrives in harsh conditions and plays a crucial role in preventing soil erosion. Its unique adaptation makes it a valuable asset in various ecosystems and in developing marginal lands. Various factors affect jojoba growth in marginal lands, i.e., soil quality, environmental conditions, and genetics, which play important roles in jojoba productivity. It provides a sustainable income for poor communities in marginal lands and is an ideal grazing source for various animals in dry areas.