A Regge-plus-resonance (RPR) description of the p(γ, K)Y and p(e, e ′ K)Y processes (Y = Λ, Σ 0,+ ) is presented. The proposed reaction amplitude consists of Regge-trajectory exchanges in the t channel, supplemented with a limited selection of s-channel resonance diagrams. The RPR framework contains a considerably smaller number of free parameters than a typical effective-Lagrangian model. Nevertheless, it provides an acceptable overall description of the photo-and electroproduction observables over an extensive photon energy range. It is shown that the electroproduction response functions and polarization observables are particularly useful for fine-tuning both the background and resonance parameters.