Key characteristics of perceived customer centricity in the passenger airline industry: A systematic literature review

Soklaridis, Stephan; Geske, Alexander M.; Kummer, Sebastian

doi:10.1016/j.jatrs.2024.100031

Journal of the Air Transport Research Society

2024

DOI: 10.1016/j.jatrs.2024.100031

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Key characteristics of perceived customer centricity in the passenger airline industry: A systematic literature review

Stephan Soklaridis,

Alexander M. Geske,

Sebastian Kummer

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Can Digital Transformation Foster Customer Centricity in a Developing Country Under Western Economic Sanctions?

Mojdehy

2024

Advances in Marketing, Customer Relationship Management, and E-Services

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This chapter explores the effects of dynamic capabilities on digital transformation and interaction between digital transformation and perceived customer centricity in Iran. In recent years, Iranian users have not had the necessary access to foreign platforms in various fields. Therefore, one of the Iranian private banks has presented a unique plan of a comprehensive platform called Pod Smart Land which integrates a large number of different platforms in the fields such as banking and finance, education, energy, health, tourism, games and entertainment, logistics, and agriculture. By using this platform, users can meet their needs faster, easier, safer and at the lowest cost. Moreover, some products and services that provided in Pod Smart Land increase the number of users and improve perceived customer centricity and lead to make more profits for the organization.

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Can Digital Transformation Foster Customer Centricity in a Developing Country Under Western Economic Sanctions?

Mojdehy

2024

Advances in Marketing, Customer Relationship Management, and E-Services

View full text Add to dashboard Cite

show abstract

scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.

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Key characteristics of perceived customer centricity in the passenger airline industry: A systematic literature review

Cited by 1 publication

References 77 publications

Can Digital Transformation Foster Customer Centricity in a Developing Country Under Western Economic Sanctions?

Can Digital Transformation Foster Customer Centricity in a Developing Country Under Western Economic Sanctions?

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