This study aims to design Key Performance Indicators (KPIs) using the Performance Prism framework with a case study on a non-profit, namely the Baptist Rural Development Model. This type of research is qualitative research using case studies. The method of data is by selecting KPIs that have been collected based on empirical research, then pairwise comparisons are carried out through the Analytical Hierarchy Process questionnaire. The population in this study were LPPB stakeholders which included employees, consumers, communities, suppliers, and foundations. This KPI design produces 50 KPIs consisting of 10 stakeholder satisfaction, 10 stakeholder contributions, 10 strategies, 10 capabilities, 10 processes, from the five stakeholders which are then arranged into a Performance Measure Record Sheet. This research can provide information to other non-profits on the importance of measuring performance by translating stakeholder satisfaction and contributions as well as strategies, processes, and organizational capabilities which are facets of performance prism.