The development of tourism in areas related to socio-economic semi-periphery and periphery is one of the important tasks of the integrated development of the region. Geographic research is needed to assess the potential of different areas. The article proposes a methodology and presents the experience of assessing the development of the territory of the Novgorod region from the point of view of the landscape approach. Based on the assessment, areas with varying levels of development are identified, an analysis of the transport accessibility and tourist attractiveness of each landscape is given, and promising types of recreational activities are proposed.