Language and Control

Insights into CDA: Socio-cognitive Cultural Approach

“…According to Fowler, Hodge, Kress, & Trew (1979), during the inception stages of CDA, it displayed more tendencies to focus on how texts were produced. However, little or no attention was given to how the audience inferred from these texts.…”

“…Contrary to the sociolinguistics concepts where language and society are considered as two separate entities and propose to build a link between them, CL considers language to be an essential and inseparable element of the social activities. Fowler et al (1979) assume that both the CDA and SFL support the fact that speakers make deliberate or unconscious choices to choose grammar and vocabulary in a more systematic and principled manner. Ideological perceptions are the driving force that influences these choices.…”

“…According to Fowler et al (1979, p. 188), language is an ideologically driven social act since the "relation between form and content is not arbitrary or conventional, but ... form signifies content". Halliday's view of language as a "social act" is central to many of CDA's practitioners (Fowler et al, 1979;Fairclough, 1989Fairclough, , 1993Fowler, 1991;.…”

Discourse, Power and Resistance in Nadine Gordimer’s Occasion for Loving: A Foucauldian Reading

“…This study examines the discursive reproduction of power in the racially-and culturally-divided society of apartheid South Africa in Nadine Gordimer's (1923Gordimer's ( -2014 third novel, Occasion for Loving (1963). As Fowler and his team showed in Language and Control (Fowler et al 1979), the crucial theoretical notion of power and domination is 'control.' Applying this to discourse means that we must ask who has access to the fundamental power resource of discourse in any society.…”

Critical Perspective to Genre Analysis: Intertextuality and Interdiscursivity in Electronic Mail Communication

“…The term "critical", here, intends to not only "describe and explain" the linguistic features of texts, but additionally, to "root out any particular kind of delusion" (Wodak, 2006: p. 3). Researchers applied the term "Critical Linguistics" (CL) (Fowler et al, 1979; to investigate the relationships between the linguistic structures of texts and link them to the broader social structures. Simpson (1993) noted that "critical linguistics like stylistics, seeks to interpret texts on the basis of linguistic analysis", and that critical linguistics "expands the horizons of stylistics by focusing on texts other than those regarded as literary" (p. 5).…”