<p>Same as the general public differently interprets the same phenomena in diverse cultures, leaders’ standpoints differ also. Because of unequal advancement and cultural diversity, a specific welfare level or geography perceives digital transformation that is radically disparate from others. In advanced economies, leaders comprehensively recognize the products and trending technologies of the digital era on a broader scale. But it is different in an emerging economy. Naturally, the factors such as the industry and the globalization of the companies matter, yet a survey in a widespread sector can help to project business leaders’ and managers’ perception of digital transformation and bring different judgments. Two questions come fore at this point: <em>If business leaders focus on or are aware of the products and ideas of current technologies, </em>and <em>if they appropriately construe these ideas and products. </em>In Turkey, leaders predominantly tend to identity digital transformation with social media, still! Although digital transformation is related to social media, it is not limited to it. There are state-of-the-art technologies, but in such geographies, leaders require time to possess digital and technological consciousness. In this new world order, leadership has reached a point that there is a need for ultimate leaders, who origins from the very elements of this disruptive environment and rises with distinguishing skills and epoch-making perspectives. On the other hand, <em>learning and performance</em> are indispensable parameters for leaders in times of digital transformation. This article underlines the significant factors that impact these parameters.</p>