Leading in the digital age: A study of how social media are transforming the work of communication professionals

Jiang, Hua; Luo, Yi; Kulemeka, Owen

doi:10.1016/j.tele.2015.10.006

Cited by 23 publications

(13 citation statements)

References 15 publications

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“…The ESM technology consists of more distinct features of communication compared with other communication technologies. For instance, the ESM technology consists of historical communication contents, and employees can view that contents any time even if they are not directly involved in the communication session [18], [56], [57]. Furthermore, Leonardi and Meyer [4] proposed that daily communication among employees on the ESM platform consists of considerable information, which directly increases the meta-knowledge of other employees.…”

Section: Hypothesis Development a Esm Usage And Meta-knowledgementioning

confidence: 99%

Improving Employee Agility Using Enterprise Social Media and Digital Fluency: Moderated Mediation Model

et al. 2020

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The usage of enterprise social media (ESM) has rapidly increased in the workplace. Firms adopt the ESM platform for the knowledge sharing and work-related communication of employees. However, the efficient use of the ESM technology in the workplace remains a challenge for organizations and business leaders. Previous studies have inconsiderably focused on this domain of research. The existing research investigates the influence of ESM usage on employee agility through meta-knowledge considering the moderation role of digital fluency. Using 263 responses from Chinese employees, this study investigates how ESM usage improves employee agility through meta-knowledge. Results confirm that organizations can improve the meta-knowledge of employees through investment in the ESM technology and that ESM usage is significantly related to individual agility via meta-knowledge. Digital fluency strengthens the relationship between ESM usage and employee agility and supports the correlation between ESM usage and employee agility via meta-knowledge. Finally, on the basis of the results, the theoretical and managerial implications of the study are discussed. INDEX TERMS Meta-knowledge, digital fluency, employee agility, ESM usage.

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Section: Hypothesis Development a Esm Usage And Meta-knowledgementioning

confidence: 99%

Improving Employee Agility Using Enterprise Social Media and Digital Fluency: Moderated Mediation Model

et al. 2020

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“…De hecho, esta profesión ha tenido grandes transformaciones no solo desde los medios de comunicación en el ejercicio periodístico (léase "internet y redes sociales"), sino también en el mundo organizacional, en el que la comunicación social tiene una representación relevante en el logro de los objetivos organizacionales y en su aporte al desarrollo social (Jiang et al, 2016). Es por esto que el campo de acción del profesional de la comunicación, aunque plenamente definido, permite un enfoque múltiple, con ámbitos definidos en términos de lo periodístico, lo social y lo organizacional.…”

Section: La Comunicación Como Profesiónunclassified

“…El punto es que este tipo de profesionales no son ajenos a las dinámicas sociales y organizacionales, ya que, de hecho, están inmersos en un proceso de redefinición profunda de su propia carrera (Jiang, Luo & Kulemeka, 2016). Por esta razón, el presente estudio se enfoca en analizar las percepciones de estos profesionales en su rol como colaboradores dentro de un entorno laboral.…”

Section: Introductionunclassified

Identificación profesional y comportamiento organizacional de los profesionales de la comunicación

Villamizar

García

Contreras-Pacheco

2020

SUMNEG

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This study examines the organizational behavior of communication professionals in a working environment. Its specific purpose is to determine the way in which the organizational reputation and the perceived fit with the organization affect their identification as professionals, and at the same time if this identification serves as a mediator for an eventual achievement of their job satisfaction. As for the methodology, the study conducts a cross-sectional survey applied to 143 professionals in social communication in Colombia, followed by a structural equation modeling-partial least square analysis. The results obtained are coincident with the hypotheses formulated. The study contributes as it evaluates several constructs that plausibly explore the organizational behavior of communication professionals, and guides how they consider they adapt to current organizational structures and enhance their performance.

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“…According to Li & Li [24], social media creates a cordial relationship between a company and its customers thereby, influencing various aspects of consumer behaviour which includes purchase behaviour, awareness, information acquisition, post-purchase communication and opinions [28]. According to Jiang et al [16] from a business perspective, social media can be used in various ways to improve operations and enhance business profile. The process can be done by improved communication, maintaining a good relationship with existing customers and attracting new customers, intensify word of mouth effect, advertising company's products and services, improving brand awareness and increasing traffic to websites.…”

Section: Use Of Social Media By Companiesmentioning

confidence: 99%

“…This stage is important as it allows a replete assessment of the company's competence regarding readiness, abilities, objectives and capabilities to adopt social media into their business [16]. This stage also puts into consideration the organisational structure, people, process carried out, governance, changes social media brings to the business process, technology to be adopted and risk involved.…”

Section: Phase 1 -Development Strategymentioning

confidence: 99%

Social Media Strategies for Companies: A Comprehensive Framework

Ogbuji

Papazafeiropoulou

2016

Social Media: The Good, the Bad, and the Ugly

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Leading in the digital age: A study of how social media are transforming the work of communication professionals

Cited by 23 publications

References 15 publications

Improving Employee Agility Using Enterprise Social Media and Digital Fluency: Moderated Mediation Model

Improving Employee Agility Using Enterprise Social Media and Digital Fluency: Moderated Mediation Model

Identificación profesional y comportamiento organizacional de los profesionales de la comunicación

Social Media Strategies for Companies: A Comprehensive Framework

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