Legitimacy as Competitive Advantage: A US Airline Case Study

Payne, G. L.; Cruz-Suárez, Ana; Prado-Román, Alberto

doi:10.1007/978-3-319-75990-6_8

Cited by 7 publications

(8 citation statements)

References 69 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Thus, implementing EMPs is more likely to result in green product innovation and increased production efficiency for firms in advanced countries than for firms in developing countries. In addition, from the perspective of institutional theory, meeting institutional expectations of value for stakeholders allows firms to gain legitimacy (Scott, ), which is regarded as a source of competitive advantage (Grand and Wicks, 2008; Payne, Cruz‐Suarez, & Prado‐Román, ). As stated earlier, developed countries have stricter environmental standards and higher stakeholders' demands than developing countries.…”

Section: Theoretical Backgroundmentioning

confidence: 99%

Understanding variation in the relationship between environmental management practices and firm performance across studies: A meta‐analytic review

2019

View full text Add to dashboard Cite

The relationship between environmental management practices and firm performance has continuously received much attention in academic research. As existing literature on the link of the two constructs is characterized by heterogeneous research characteristics and mixed empirical evidence, one interesting question arises: Do research characteristics affect the magnitude and direction of the relationship between environmental management practices and firm performance? Amassing a database of 92 studies, 199 effect sizes, and 72,258 firms, we examine this question by conducting a meta-analysis. The characteristics investigated in this study include item number of performance measures, year of data collection, industry type, economic development, and Hofstede's five cultural dimensions. A meta-regression reveals that environmental management practices are positively associated with firm performance and that the degree of this association depends on these contexts. Specifically, the environmental management practices-performance relationship increases with year of data collection, is stronger with multiple item measures, and is higher for firms in developed countries and in cultures characterized by high power distance, low individualism, low uncertainty avoidance, and low long-term orientation.

show abstract

Section: Theoretical Backgroundmentioning

confidence: 99%

Understanding variation in the relationship between environmental management practices and firm performance across studies: A meta‐analytic review

2019

View full text Add to dashboard Cite

show abstract

“…This is relevant for institutions because part of their market may depend directly on their legitimacy, if it disappears, their market may also disappear [30]. Thus, legitimacy provides a competitive advantage [31,32]. Furthermore, if an organization can convince the relevant public that its competitors lack legitimacy, it can eliminate part of its competition [14,33].…”

Section: Literature Review: Organizational Legitimacymentioning

confidence: 99%

Macro Level Measuring of Organization Legitimacy: Its Implication for Open Innovation

López-Balboa

Blanco‐González

Diéz‐Martín

et al. 2021

Journal of Open Innovation: Technology, Market, and Complexity

View full text Add to dashboard Cite

Although the field of organizational legitimacy is undergoing great advances, academics are still facing the challenge of its measurement. Currently, academics are focusing on improving and homogenizing legitimacy measurement systems at the micro level. However, measuring legitimacy at the macro level has not evolved according to the needs and possibilities provided by new technologies. This research aims to develop a new methodology to measure organizational legitimacy at the macro level, capable of processing large amounts of information. To this end, an analysis of the news content of the 50 companies that make up the EuroStoxx50 has been conducted for a full year. By doing so, we make three key contributions to managing organizational legitimacy. First, we provide a more complete and reliable measurement of organizational legitimacy thanks to mass information processing techniques, providing a technology-based solution to the obsolescence problem of legitimacy evaluation models at the macro level. Second, we provide empirical evidence of the relationship between legitimacy and organizational success based on the analysis of mass information. Third, we show evidence that a bias is introduced in the measurement of legitimacy due to the use of different sources for this purpose.

show abstract

“…In the case of organisations, they strive to gain and maintain legitimacy and to ensure that their marketing activities are legitimate in the eyes of the public and consumers of their products (Debenedetti et al , 2021). Ethical legitimacy, which is increasingly considered a strategic goal for organisations (Payne et al , 2018), reflects the perception that an organisation’s actions should be ethically desirable, proper and/or appropriate within a socially constructed system of norms, values and beliefs (Suchman, 1995). The tobacco industry and its marketing activities, often referred to as tobacco advertising, promotion and sponsorship (TAPS), represent one context in which to understand propriety beliefs about ethical legitimacy.…”

Section: Introductionmentioning

confidence: 99%

Understanding the ethical legitimacy of tobacco advertising, promotion and sponsorship in Indonesia in the context of increased government regulation: a legitimacy-as-perception perspective

Tjandra

Garavan

Aroean

et al. 2022

EJM

View full text Add to dashboard Cite

Purpose The authors explore the metaphors people from Indonesia use to describe their propriety beliefs about the ethical legitimacy of tobacco advertising, promotion and sponsorship (TAPS). This paper aims to understand why there is a consensus of propriety beliefs about the ethical legitimacy of TAPS in the face of increased government regulations and international criticism of such marketing practices. Design/methodology/approach The data were collected from 71 study participants using both focus groups and in-depth photo-elicitation interviews. Findings The participants use three sets of metaphors to describe propriety beliefs. First, participants used metaphors that described the centrality of TAPS and smoking in Indonesian society. Second, they used metaphors that described TAPS regulations and regulators and third, they used metaphors that described the activities of tobacco firms. Participants’ photographs revealed strong collective validity of TAPS within Indonesia and strong propriety beliefs consensus. Research limitations/implications This study is one of the first to integrate legitimacy-as-perception theory and the ecological systems framework to gain a multilevel insight into the TAPS activities are perceived as legitimate and, therefore, not unethical. Practical implications The findings have important implications for tobacco control regulators who wish to curtail TAPS in a country where all levels of the ecological system reinforce their collective validity. Policy and regulative initiatives must, therefore, be used in a systemic way to change this collective validity. Originality/value To the best of the authors’ knowledge, this study is one of the first to use a legitimacy perspective to understand the ethical legitimacy of TAPS in marketing literature. It is also the first, to the best of the authors’ knowledge, to use the three legitimacy-as-perception constructs: propriety beliefs, collective validity and consensus of propriety beliefs. The authors show that despite increased government regulations and international disapproval, TAPS continues to be considered ethically legitimate in Indonesia.

show abstract

Legitimacy as Competitive Advantage: A US Airline Case Study

Cited by 7 publications

References 69 publications

Understanding variation in the relationship between environmental management practices and firm performance across studies: A meta‐analytic review

Understanding variation in the relationship between environmental management practices and firm performance across studies: A meta‐analytic review

Macro Level Measuring of Organization Legitimacy: Its Implication for Open Innovation

Understanding the ethical legitimacy of tobacco advertising, promotion and sponsorship in Indonesia in the context of increased government regulation: a legitimacy-as-perception perspective

Contact Info

Product

Resources

About