Logistique & Management
 2021
DOI: 10.1080/12507970.2021.1885315
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Lesdrive: l’avenir de la grande distribution alimentaire ? Une analyse en termes de valeur perçue du parcours client et du mix marketing/logistique

Olivier Mevel
1
,
Thierry Morvan
2
,
Nélida Morvan
3

Abstract: Les drive : l'avenir de la grande distribution alimentaire ? Une analyse en termes de valeur perçue du parcours client et du mix marketing/logistique.

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Cas en logistique et Supply Chain Management

Capo,
Michon
2023
Cas en Logistique Et Supply Chain Management
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Cas en logistique et Supply Chain Management

Capo,
Michon
2023
Cas en Logistique Et Supply Chain Management
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View full textAdd to dashboardCite
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