The trier of fact has the practical problem of trying to estimate the impact of several estimator variables on the reliability of an eyewitness's identification. Until relatively recently, psychologists were either unsure as to the direction and magnitude of effect on eyewitness memory of certain estimator variables (e.g. heightened stress) or could offer the trier of fact only vague empirical generalizations (e.g. forgetting increases over time, most rapidly at first). At present, however, a number of meta-analytic reviews of the effects of certain estimator variables have accumulated, as have a number of theoretical analyses of their operation in the eyewitness identification context, theoretical treatments resulting from fruitful application of theories from cognitive psychology and behavioural neuroscience. The combined accumulations are now sufficient to constitute a 'critical mass' of knowledge, thereby permitting the trier of fact to gain more precise information regarding the impact of these estimator variables on the fidelity of eyewitness report.A century ago, there appeared a slim, but controversial volume of essays, On the Witness Stand (Münsterberg, 1908), in which the author claimed that applied psychology could make substantial contributions to the improved operation of the courts and criminal justice system, contributions yielding improvements in the quality of justice. Münsterberg's claim was a bold one, inasmuch as any of the data from experimental psychology laboratories that he wished to apply to the intersection of psychology and criminal justice were at most a quarter of a century old, much of the data having been generated in studies of sensory psychology and perception. Nevertheless, Münsterberg clearly stated his belief that experimental psychology had had sufficient time to develop a solid foundation of knowledge, a foundation sufficient for an applied psychology to grow and prosper. On the other hand, the data generated by applied psychology studies, seemingly more directly relevant to his claim that psychology could assist the law, were even more sparse than that coming from basic research laboratories. After all, research pertaining to the psychology of testimony had been underway for little more than 5 years, having begun with the publication of the monograph La Suggestibilité (Binet, 1900). APPLIED COGNITIVE PSYCHOLOGY Appl. Cognit. Psychol. 22: 815-826 (2008) Published online in Wiley InterScience (www.interscience.wiley.com)