Let's Get Theoretical: A Quantitative Content Analysis of Theories and Models Used in the Journal of Applied Communications

Baker, Lauri M.; King, Audrey E. H.

doi:10.4148/1051-0834.1021

Cited by 5 publications

(5 citation statements)

References 5 publications

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“…This list was selected because of the association's focus on leadership, advocacy, and growth of the entire horticultural industry in the United States. It is common in quantitative content analyses to begin with a predetermined list (Edgar et al, 2017), particularly in an area where previous work has not been conducted or a specific industry or organization is of interest (Abrams and Meyers, 2012; Baker and King, 2016). This allows for an initial description of the population.…”

Section: Methodsmentioning

confidence: 99%

Online Opportunities: A Quantitative Content Analysis Benchmark Study of Online Retail Plant Sales

Baker

Boyer

Peterson

et al. 2018

hortte

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Online, direct selling (ODS) has become the leading way that people acquire goods, with Amazon (Seattle, WA) being the largest online vendor in the United States. This study sought to determine if horticultural businesses were engaging in ODS with Amazon, ebay, and other websites. Researchers examined the ODS activity of 498 businesses using quantitative content analysis methods, and found that 93 horticultural industry businesses were conducting some form of ODS through their websites, but only four offered products on Amazon. Results indicate that ODS remains an untapped marketplace for the horticultural industry, particularly for small, rural businesses.

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Section: Methodsmentioning

confidence: 99%

Online Opportunities: A Quantitative Content Analysis Benchmark Study of Online Retail Plant Sales

Baker

Boyer

Peterson

et al. 2018

hortte

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show abstract

“…Ensuring consistency, transparency, replicability, rigor, and integrity is crucial in all research studies. As such, the conceptual framework of this study was established in the previous scholarship of ACEEL research professionals who have analyzed the premier ACEEL journals (Edgar, Edgar, Briers, & Rutherford, 2008;Edgar & Rutherford, 2011) in the following areas: curriculum (Cannon, Specht, & Buck, 2016;Shinn, Wingenbach, Briers, Lindner, & Baker, 2009); research themes and trends (Edgar, Rutherford, & Briers, 2009;Naile, Robertson, & Cartmell, 2010;Rodriguez & Evans, 2016;Williford, Edgar, Rucker, & Estes, 2016), prolific authors (Edgar et al, 2008;Harder & Roberts, 2006); theories, models, and methodologies used (Baker & King, 2016;Edgar, Rutherford, & Briers, 2009), and cited literature (Edgar & Cox, 2010, Edgar & Rutherford, 2011. Conceptually this study was focused on the ways ACEEL researchers are describing the qualifications of the coders and panelists who are retained for studies that employ content analysis or Delphi method.…”

Section: Expertise Explainedmentioning

confidence: 99%

Expert? What does that mean? Describing the Term "Expert" in Agricultural Communications, Education, Extension, and Leadership Research

Costello¹,

Rutherford²

2019

Journal of Applied Communications

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Expertise is dynamic, domain specific, and characterized according to an individual's level of knowledge, experience, and problem-solving ability. Having expertise in the phenomenon under investigation can be used as an indicator of an individual's aptitude to effectively serve as a coder in a content analysis or as panelist in a Delphi study. The purpose of this study was to assess 10 years of scholarship published in the premier journals of agricultural education and describe the ways researchers in agricultural communications, education, extension, and leadership disciplines who use content analysis and Delphi study methods are describing the qualifications of the people serving as expert coders and panelists. The study findings revealed the majority of researchers publishing in the premier agricultural education journals are not describing the qualifications used in selecting coders or the credentials the coders possess that would make them qualified to code the data in a content analysis. Furthermore, researchers were inconsistent citing literature that supported their selection of content analysis coders and citing literature to support a decision to describe or not to describe coders' qualifications. However, a description of Delphi study panelists' qualifications and citations to support why panelists were selected in a Delphi study were present in all of the Delphi studies analyzed over the 10-year period. Based on these findings, it was concluded that ACEEL researchers should include a description of coder credentials to enhance the consistency, transparency, replicability, rigor, and integrity of ACEEL research. Editors and research professionals who perform journal article reviews for the premier agricultural education journals are encouraged to note the exclusion of a description of content analysis coders' credentials as part of the peer review process.

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“…Pairing clique analysis with research like the Baker and King (2016) study that assessed which theories were being used in the discipline could help illustrate how knowledge is collecting and spreading through the agricultural communications discipline. It is also recommended this study be repeated in 10 years to assess changes in the discipline.…”

Section: Recommendations Researchmentioning

confidence: 99%

Coauthor Network Analysis of Journal of Applied Communications Articles from 2008-2017

King¹,

Settle²

2019

Journal of Applied Communications

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Let's Get Theoretical: A Quantitative Content Analysis of Theories and Models Used in the Journal of Applied Communications

Cited by 5 publications

References 5 publications

Online Opportunities: A Quantitative Content Analysis Benchmark Study of Online Retail Plant Sales

Online Opportunities: A Quantitative Content Analysis Benchmark Study of Online Retail Plant Sales

Expert? What does that mean? Describing the Term "Expert" in Agricultural Communications, Education, Extension, and Leadership Research

Coauthor Network Analysis of Journal of Applied Communications Articles from 2008-2017

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