“…Noble metals are one of the most extensively studied surface modifiers since they significantly inhibit the e − ∕h þ recombination under UV irradiation working as an electron sink, [19][20][21][22][23] and they can activate titania toward visible light irradiation due to localized surface plasmon resonance (LSPR), thus being so-called "plasmonic photocatalysts." [24][25][26] Although application of noble metals as an electron sink under UV irradiation was started almost 40 years ago, 19 the use of plasmonic properties for photocatalysis under visible light is quite new, 27 which means that opposite results have been published, e.g., on the mechanism [charge transfer (mainly electron, [27][28][29][30][31] but also simultaneous hole transfer has been reported 32 ), energy transfer, [33][34][35] and plasmonic heating [36][37][38] ] and on decisive factors for photocatalytic performance (size and shape of plasmonic NPs and properties of the support). [39][40][41][42][43][44] Despite contrary results, a common conclusion can be drawn, i.e., the morphology of photocatalysts (properties of metallic deposits, semiconductor, and interactions between them) is decisive for both photocatalytic activity and the mechanism.…”