This study discusses the use of language in naming Taliwang restaurants from a linguistic landscape perspective. The purpose of this research is to explain the role of public space concerning language, signs, and places in public spaces. Documentation and observation methods were used to collect data and analyzed using a qualitative approach. The results of the data analysis found that the linguistic landscape of naming Ayam Taliwang business entity in Indonesian, Arabic, and English. The use of Indonesian is the highest, followed by Arabic and English. These languages are distributed in the form of monolingual Indonesian language 76.6%, Indonesian Arabic bilingual 20%, and English Indonesian bilingual 4.3%. The selection results of naming the Ayam Taliwang business entity are in the form of stalls, lesehan (Indonesian local café), restaurants, and kitchens.