Budgets and financial statements convey essential information about revenues, expenditures, assets, and liabilities. But perhaps more important, they also convey positivity, negativity, fairness, uncertainty, and other social sentiments. This essay examines what we know, and what we need to know, about how state and local governments communicate financial sentiment. The main conclusion is that they do convey clear financial sentiments through traditional financial reporting methods and through new channels like social media. Moreover, those sentiments shift predictably in response to broader economic trends and policy priorities, and can shape how investors and other stakeholders view a government's finances. This raises several practical questions about how states and localities can measure financial sentiment, and many normative questions about whether and how they ought to attempt to manage it. The discussion also includes a brief demonstration of how to extract financial sentiment from state and local Twitter activity.