Listening to CEOs: A New Perspective to Study Technology Adoption in Hotels

Reino, Sofía; Lamsfus, Carlos; Alatrista-Salas, Hugo; Torices, Ortzi; Alzua-Sorzabal, Aurkene

doi:10.1007/978-3-319-03973-2_51

Cited by 11 publications

(24 citation statements)

References 31 publications

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“…The low rate of ICT use can be associated with difficulties in the sign-up process and technology use (Sigala, 2013) as well as barriers to adoption due to lack of resources and poor communication between technology vendors and their client hotels (Reino, Lamsfus, Salas, Torices, & Alzua-Sorzabal, 2013).…”

Section: Introductionmentioning

confidence: 99%

The changing role of ICT competitiveness: the case of the Slovenian hotel sector

Mihalič

Praničević

Arnerić

2015

Economic Research-Ekonomska Istraživanja

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The purpose of the article is to survey the role of information and communication technology (ICT) for hotel firm's competitiveness. Based on competitive advantage factor (CAF) and resource theory, this article empirically tests ICT as one of several possible competitiveness factors. The research is focused on analyse of ICT competitiveness position over time, with special attention to different generations of ICT technologies. An electronic survey instrument has been used to collect Slovenian hotel manager's opinion on competitiveness resources in 2000 and 2010. Hypothesis testing and cluster analyses has been applied, SPSS was also used. The article's findings indicate that hotels need time to recognise the competitiveness potential of every new resource, and once they start to implement it its importance may change over time. Some firms might be slower in implementing new ICT resources, yet, over time, the resource use converges among the firms. The process is repeated with every new ICT generation. The study informs firms and researchers on practical and research issues forthcoming with ICT progression. Research results directly benefits hotel managers by providing actual information on how to employ different generations of ICT. This contribution is a novel way of connecting a firm's competitiveness with different web generations over time.

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Section: Introductionmentioning

confidence: 99%

The changing role of ICT competitiveness: the case of the Slovenian hotel sector

Mihalič

Praničević

Arnerić

2015

Economic Research-Ekonomska Istraživanja

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“…Technology adoption in hotels face several barriers, and perceived cost on technology implementation, which affects the organizational readiness, is one of them (Reino et al, 2013). However, factors causing "high perceived cost" were not further examined.…”

Section: Limitation Of the Recent Hotel Information And Communication Technology Applicationsmentioning

confidence: 99%

“…Prior research has confirmed that ROI and longevity are key procurement factors of business technology (DiPietro and Wang, 2010). This indicate why the progress of ICT adoption in the hotel industry is relatively slower than that in other industries (Reino et al, 2013), as the hotel industry cannot justify the decision to adopt ICT.…”

Section: Limitation Of the Recent Hotel Information And Communication Technology Applicationsmentioning

confidence: 99%

Smart hospitality: Taiwan hotel stakeholder perspectives

Leung

2019

121

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Purpose The term smartness has been discussed in the academia for many years; prior research has listed numerous advantages and encouraged business entities to implement smart technologies. However, stakeholders’ knowledge level, support intention and barriers to smart technology have been under investigated. Without the support of stakeholders, smart projects can hardly be implemented. This paper aims to explore the above-mentioned under investigated area and identify the gaps between academia and the hotel industry in Taiwan. Design/methodology/approach In-depth interviews were conducted with nine hotel stakeholders in Taiwan with investors, owners, managers, technology suppliers and information technology consultants. Three key areas were focused on: smart hotel definition, expectations from smart hotel and known barriers for implementing smart technologies. Findings The definition of smart hotel among all stakeholders was inconsistent. Stakeholders defined a smart hotel according to their role in the organization: revenue boost, service customization, operations effectiveness and in-room automation. However, the key functions of smart technologies, such as interconnectivity and interoperability with business partners’ application (e.g. online travel agencies) and linkage to external Big data for accurate revenue forecast, were not mentioned by the interviewees. In addition, social media monitoring, robots and artificial intelligence were not mentioned during the interview. Originality/value This study attempted to identify Taiwanese hotel stakeholders’ perspective on smart hotel and to compare the outcome with academic research. The result indicated that there is a big gap in the definition of “smart hotel” among stakeholders and academia and reflected several barriers that prohibit hotel owners and investors in implementing smart systems.

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“…The lack of training is one of the barriers to full exploitation of ICT (Murphy H. C., 2013). Therefore, perhaps, tourism is behind in ICT adoption than other industrial sectors (Reino et al, 2013).…”

Section: The Effect Of Ict On Sustained Competitive Advantagementioning

confidence: 99%

Untitled

2018

IJEFR

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This study aimed to investigate the impact of mobile phone, land phone and internet (ICTs) on sales, market performance, room occupancy, profitability and credit facilities in the hospitality sector of tourism in the tourist city of Livingstone in Zambia. The study used multiple regression models to find out the relationship between dependent and independent variables. The study found that there was positive impact of ICTs usage on sales, marketing performance, room occupancy, profitability and credit facilities. The study found negative relationship between internet and profitability of the firm due to higher costs of internet access. The study suggested that the firms should work together as a pool to reduce internet costs, such as, the use of trivago.co.zm; booking.co.zm; hotels.com; agoda.com; expedia.com; etc.

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Listening to CEOs: A New Perspective to Study Technology Adoption in Hotels

Cited by 11 publications

References 31 publications

The changing role of ICT competitiveness: the case of the Slovenian hotel sector

The changing role of ICT competitiveness: the case of the Slovenian hotel sector

Smart hospitality: Taiwan hotel stakeholder perspectives

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