The dynamic increase in population and urbanisation has become one of the causes of increasing waste production, especially in Indonesia. The rapid development of life in urban areas has also contributed to this waste problem. Several large cities in Indonesia also contribute to maximising the amount of waste each year. One of them is the city of Jakarta. Practical lifestyle changes have also changed the behaviour of city residents to become more consumerist. Thus, behavioural changes are needed that focus on reducing waste every day. For this reason, this research was carried out to examine the importance of environmental education in sustainable waste management. The research method used is qualitative, with a case study approach from 2021-2022. The target research objects are the community, Bantar Gebang TPST officers, and the DKI Jakarta Provincial Environmental Service. Research findings show that innovative campaign strategies are needed that focus on non-formal education for residents with a psychosocial approach so that residents can play a productive role in developing their abilities in supporting sustainable waste management practices.