2013
DOI: 10.14327/iscm.7.150
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<b>Technology Intelligence-based New Product Development -Fostering Technological Innovation with Competitive Advantage </b>

Abstract: : New Product development (NPD) is the most typical innovation activity of companies and will determine the profitability and growth potential of the company's future. However, the strategic decisions in NPD have an extremely complex and fuzzy nature, due to today's rapidly changing and highly uncertain business environment. The aim of this research is to improve the accuracy of decision making support with competitive advantage in technological innovation, under a situation of increased competition. In this r… Show more

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Cited by 2 publications
(1 citation statement)
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“…The past few years have been witnessing an increasing interest of technology-driven companies in the systematic approach of technology intelligence, and, of course, a lot of studies are focusing on its various aspects (Lichtenthaler, 2003(Lichtenthaler, , 2004a(Lichtenthaler, , 2004b(Lichtenthaler, ,2004c(Lichtenthaler, , 2005(Lichtenthaler, , 2006(Lichtenthaler, , 2007Savioz and Blum, 2002, Savioz, 2004Kerr et al, 2006;Mortara et al, 2008Mortara et al, , 2009Arman andFoden, 2010, Yoon andKim, 2012;Park et al, 2013;Takahashi and Nishigaki, 2013;Schuh et al, 2014;Taghva et al, 2014;Russo and Rizzi, 2014). For instance, a search in Google Scholar on "technology intelligence" provides approximately 2,340,000 results (papers and books).…”
Section: Introductionmentioning
confidence: 99%
“…The past few years have been witnessing an increasing interest of technology-driven companies in the systematic approach of technology intelligence, and, of course, a lot of studies are focusing on its various aspects (Lichtenthaler, 2003(Lichtenthaler, , 2004a(Lichtenthaler, , 2004b(Lichtenthaler, ,2004c(Lichtenthaler, , 2005(Lichtenthaler, , 2006(Lichtenthaler, , 2007Savioz and Blum, 2002, Savioz, 2004Kerr et al, 2006;Mortara et al, 2008Mortara et al, , 2009Arman andFoden, 2010, Yoon andKim, 2012;Park et al, 2013;Takahashi and Nishigaki, 2013;Schuh et al, 2014;Taghva et al, 2014;Russo and Rizzi, 2014). For instance, a search in Google Scholar on "technology intelligence" provides approximately 2,340,000 results (papers and books).…”
Section: Introductionmentioning
confidence: 99%