Macroeconomic Shock and Product Disposition in an Emerging Market

Green, Robert T.; Mandhachitara, Rujirutana; Smith, Tasman

doi:10.1177/0276146701211005

Cited by 15 publications

(11 citation statements)

References 21 publications

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“…Rather, the variables of interest in most studies tend to be more consistent with the traditional view of modernization. Those variables include trade barriers (Lowinger, Lal, and Arunthanes 1995;Mathur and Mathur 1997), competitive advantage (Dominguez, Rose, and Sequeira 1993;Samli and Jacobs 1995), marketing institutions (Carmen and Dominguez 2001;Cundiff 1982;Green, Mandhachitara, and Tasman 2001;O'Shaughnessy and O'Shaughnessy 2000), and trade liberalization (Carmen and Dominguez 2001;Mathur and Mathur 1997;Mullen 1993;Mullen, Doney, and Becker 1996). In toto, these variables point to the primacy of economic constructs in studies of development and marketing, even within the macromarketing domain.…”

Section: The Macromarketing Perspectivementioning

confidence: 99%

Globalization and Development: An Expanded Macromarketing View

Kilbourne¹

2004

Journal of Macromarketing

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Macromarketing has expanded inquiry regarding globalization and development since its inception. It has included quality of life (QOL) and environmental measures, and argued that economic development should improve these variables. This article argues that an expanded view of development should also consider QOL, environment, and substantive freedoms as inputs to the development process because of the nature of the globalization process characterized as the spread of Western capitalist neoliberalism. Current global capitalism is an inadequate approach to development because of its focus on economic market relations. The relation among globalization, development, and neoliberalism is examined, showing that the process has economic, political, cultural, and environmental implications that must be addressed from a macromarketing perspective. The development process is unstable and can be problematic if a single model, neoliberalism, is applied to all lesser developed countries. As Russia's experience suggests, development approaches that ignore nation-specific factors are likely to be problematic.

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Section: The Macromarketing Perspectivementioning

confidence: 99%

Globalization and Development: An Expanded Macromarketing View

Kilbourne¹

2004

Journal of Macromarketing

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“…and internal factors (e.g., age, gender, environmental knowledge, lifestyle, etc.) influence consumers' disposal behaviors (Ballantine & Creery, 2010; Green, Mandhachitara, & Smith, 2001; Lang, Armstrong, & Brannon, 2013). However, if and how nostalgia influences product disposal remains to be explored.…”

Section: Introductionmentioning

confidence: 99%

Nostalgia prompts sustainable product disposal

Wang

Tian

Sarigöllü

et al. 2020

J of Consumer Behaviour

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Consumers' product-disposal behaviors impact the environment, businesses, society, and consumer well-being. This research explores if and how consumers' disposal behaviors are influenced by sentiments of nostalgia. Four experimental studies are conducted, two on student samples and two on general population, to test our hypotheses. Study 1 shows that compared with collective nostalgia, personal nostalgia elicits higher intention to keep and reuse products. In contrast, collective nostalgia elicits higher intention to donate and recycle products. Both personal nostalgia and collective nostalgia reduce intention to throw away. Study 2 further corroborates the negative impact of personal nostalgia and collective nostalgia on throw away intention. Study 3 finds that the positive effect of personal nostalgia on keep and reuse intention is mediated by self-continuity. Finally, study 4 demonstrates that collective efficacy mediates the positive effect of collective nostalgia on donate and recycle intention. This study has theoretical contributions and practical implications for scholars and policy makers. 1 | INTRODUCTION Nostalgia, longing for the past (Routledge, Wildschut, Sedikides, & Juhl, 2013), is a frequently experienced sentiment. Although the concept of nostalgia originated from research in psychology, it has recently been introduced into research domains of political science, sociology, and marketing where it was recognized as a basic theme for many promotion and advertising programs (Muehling & Pascal, 2012). In the field of consumer behavior, nostalgia has been studied in various contexts, including brand loyalty, brand meaning, consumption preference, selective memory, and emotion (Muehling, Sprott, & Sprott, 2004). While the relation between consumers' purchase of new products and nostalgia has been explored, research is lacking on consumers' disposal of products at the end-of-use and nostalgia. The current research addresses this void. Consumers' product-disposal behaviors have important impacts on the environment, society, enterprises, and consumers themselves (Sandes, Leandro, Boaventura, & da Silva Junior, 2019). Proper disposal of products is vitally important for reducing resource waste, improving resource utilization, prolonging product life cycle, and product replacement decisions. Consumers may dispose of products by keeping, reusing, throwing away, donating, or recycling (Cruz-Cárdenas & Arévalo-Chávez, 2018). These disposal options are not equally sustainable. Throwing away or keeping (hoarding) are generally considered not environmentally friendly (Bye &

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“…Meanwhile, donating a product with the intention of serving a social cause generates an ethical/moral value (Türe, 2014). The sale of unwanted products produces a monetary value to the owner (Denegri-Knott & Molesworth, 2009;Green, Mandhachitara, & Smith, 2001), whereas throwing the product away provides convenience by saving time and effort (Joung & Park-Poaps, 2013). The disposition of a product outside the household by gifting, donating, selling or throwing away also frees up space in bedrooms and closets, providing a functional value (Gregson, Metcalfe, & Crewe, 2007;Ha-Brookshire & Hodges, 2009;Morgan & Birtwistle, 2009).…”

Section: Introductionmentioning

confidence: 99%