This study addresses the challenges of magnetic circuit coupling and control complexity in active radial magnetic bearings (ARMBs) by systematically investigating the electromagnetic performance of four magnetic pole configurations (NNSS, NSNS, NNNN, and SSSS). Initially, equivalent magnetic circuit modeling and finite element analysis (FEA) were employed to analyze the magnetic circuit coupling phenomena and their effects on the magnetic flux density distribution for each configuration. Subsequently, the air gap flux density and electromagnetic force were quantified under rotor eccentricity caused by unbalanced disturbances, and the dynamic performances of the ARMBs were evaluated for eccentricity along the x-axis and at 45°. Finally, experiments measured the electromagnetic forces acting on the rotor under the NNSS and NSNS configurations during eccentric conditions. The results indicate that the NNSS configuration significantly reduces magnetic circuit coupling, improves the uniformity of electromagnetic force distribution, and offers superior stability and control efficiency under asymmetric conditions. Experimental results deviated by less than 10% from the simulations, confirming the reliability and practicality of the proposed design. These findings provide valuable insights for optimizing ARMB pole configurations and promote their application in high-speed, high-precision industrial fields such as aerospace and power engineering.