The analytical reconnaissance has been effectuated to explicate the influence of Hall and ion-slip current on nonlinear MHD free convective flow near a vertical porous plate in presence of chemical reaction and Dufour effect. In this assessment the governing PDE’s are determined analytically. The impact of multifarious physical parameters has been contemplated on velocity, temperature as well as concentration which were exemplified via numerous graphs whereas quantification for the skin fiction, nusselt number and Sherwood number are demonstrated in numeric data form and are reported in table. In this examination mainly observed that velocity declined with the incremental values of Hall current as well as ion-slip current. Meanwhile velocity as well as temperature accelerated by means of the incremental values of Dufour number. However concentration diminished with the accelerated values of chemical reaction along with Schmidt number