Managing Business Crises: The CSR Perspective

Sharma, Tejinder; Narwal, Mahabior

doi:10.1108/eb059242

Cited by 11 publications

(5 citation statements)

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“…A message that all companies should adopt would be "social activities discharge public accountability and disclosing such activities could provide a competitive edge". Sharma and Narwal (2006) observed that crisis is the real test of the capabilities, of both the organizations as well as individuals. The actions of three MNCs to get out of the crisis are analyzed from the CSR perspective.…”

Section: Review Of Literaturementioning

confidence: 99%

CSR Initiatives of Indian Banking Industry

Narwal¹

2007

Social Responsibility Journal

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Purpose -The paper's purpose is to highlight the corporate social responsibility (CSR) initiatives taken by the IndianBanking Industry, which can help them to enhance their overall performance. Design/methodology/approach -The research is based on the survey questionnaire, administered to 33 public-private sector banks in Northern Haryana, including its capital Chandigarh, which has been analyzed with the help of descriptive statistics and factor analysis. Findings -The findings suggest that banks have an objective view-point about CSR activities. They are concentrating mainly on education, balanced growth (different strata of society), health, environmental marketing and customer satisfaction as their core CSR activities. The Indian banking industry is found to be adopting an integrated approach by combining CSR with the ultimate customer satisfaction. Irrespective of location, the nature of CSR activities undertaken by banks is found to be similar. Research limitations/implications -The study was conducted on 33 banks. As the banks are undertaking CSR activities under the guidance of their respective head office, this perhaps generalizes its usefulness elsewhere. Practical implications -As CSR improves the performance of banks in terms of goodwill, social image and expanding business, this may be a fruitful example for other industries as well. Originality/value -This paper observes that the work done for society may pass on the advantages to the corporate world and initiatives in this area may enhance the value.

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Section: Review Of Literaturementioning

confidence: 99%

CSR Initiatives of Indian Banking Industry

Narwal¹

2007

Social Responsibility Journal

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“…Organisations' capabilities are tested in times of crisis (Sharma & Narwal, 2006). Due to the fact that financial crisis are times of uncertainty, organisations tend to avoid negative effects by remedial actions; the most common actions are laying-off employees, decreasing consumption and postponing investments (Karaibrahimoglu, 2010).…”

Section: Introductionmentioning

confidence: 99%

The Impact of Financial Crisis on Corporate Social Responsibility and Its Implications for Reputation Risk Management

Jacob¹

2012

JMS

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This paper explores the impact of the financial crisis of 2008 on Corporate Social Responsibility initiatives -CSR -and its implications for reputational risk management. The social risk theory suggests that there is a new kind of risk related to CSR that can affect a company's reputational value. This research is a multiple case study that considers two multinationals operating in the same sector. Qualitative data have been collected in many ways such as document analysis, semi-structured interviews and a scaling survey in several locations in three different countries including expert views from reliable sustainability management consultants.Findings show that the financial crisis of 2008 had a clear impact on CSR initiatives in many companies because of the exceptional pressure that they had to face in order to survive and with massive layoffs and expenditure cuts on community involvement programs being the most obvious outcomes of the crisis. However, not all impacts were seen as negative, many CSR issues were pushed forward and gained more depth after the crisis, such as organizational governance and environmental policies, as well as compensation policies.The main stakeholders that were affected by the crisis were employees; followed by investors and customers. Similarly, in relation to CSR issues, it was labor practices that were the most severely impacted. What is interesting to observe was that in the studied companies, there was a belief that these issues were not considered as having the highest impact on their companies' reputations.Companies gave more importance to the issues that related to the stakeholders that they perceive to be the most influential. Therefore, an issue such as environmental policies forms a social risk if green investors decide to withdraw. However, employees are not perceived as influential at the time of the crisis because of the deterioration in labor market conditions and hence the drop in labor practices is not perceived as a threat to reputational value.Implications for reputation risk management can be identified by risk considerations within the studied companies. Social risks impacting reputation are sometimes reported explicitly in annual reports with direct reference to environmental and human rights issues as well as supply chain management and risks related to compliance and code of business conduct. The reporting is less explicit in other cases with these elements present in the internal documents for risk management but not in the published reports. This implies that many companies have a better understanding of the importance of social risks and their impact on reputation but they do not necessarily report it openly.

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“…Otras evidencias que se presentan en el documento son los estadísticos (Tabla 4), por lo cual, para este caso, no se puede validar la hipótesis de una menor divulgación en tiempos de crisis como sucede en los artículos elaborados por Jacob (2012); Sharma y Narwal (2006); Placier (2011). No obstante, en términos descriptivos, el sector de alimentos y bebidas reveló menor información con relación a empleados y productos y servicio al cliente, esto es apenas lógico dado que las políticas de confinamiento afectaron principalmente a los sectores gastronómicos y de entretenimiento (International Labour Organization [ILO], 2020); luego está el sector de educación, con una reducción de quince puntos porcentuales (pp).…”

Section: Discussionunclassified

Cambios en las prácticas de responsabilidad social empresarial en tiempos de pandemia por COVID-19

Rojas-Molina,

Franco,

Flórez-Bolaños

2024

Rev. CEA

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Objetivo: identificar los cambios en las prácticas de responsabilidad social empresarial (RSE) en tiempos de pandemia por COVID-19 y su relación con el desempeño financiero en las organizaciones colombianas. Diseño/Metodología: inicialmente se empleó la técnica de análisis de contenido en los informes de las empresas pertenecientes al ranking de responsabilidad social y gobierno corporativo del Monitor Empresarial de Reputación Corporativa (Merco) con el fin de identificar las prácticas de RSE a través de un índice de medición ajustado a las necesidades de este estudio. En la segunda etapa, se estimó un modelo de regresión múltiple considerando el índice construido como variable dependiente a fin de cuantificar dichos cambios. Resultados: se observó una relación positiva y significativa entre el desempeño financiero de las entidades medido a través del retorno sobre los activos (ROA), el retorno sobre el patrimonio ROE, del margen neto, y de la realización y divulgación de prácticas de RSE para el año 2020. En el año 2019, la relación fue positiva y significativa con la variable ROA; las demás variables estudiadas no fueron significativas. Conclusiones: el estudio muestra una disminución en el desarrollo de las prácticas de RSE no significativa, y una asociación positiva entre divulgación de RSE y desempeño financiero en el año de la crisis. Por tanto, en términos generales, las entidades con mejores resultados financieros son las que realizaron un mayor número de actividades de RSE durante la crisis dada en la pandemia por COVID-19. Originalidad: este es el primer documento conocido en estudiar las prácticas de RSE en tiempos de pandemia por COVID-19 en Colombia.

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Managing Business Crises: The CSR Perspective

Abstract: When the chord of crisis strikes, test thy patience, virtuousness, friends and womanhood.

Cited by 11 publications

References 1 publication

CSR Initiatives of Indian Banking Industry

CSR Initiatives of Indian Banking Industry

The Impact of Financial Crisis on Corporate Social Responsibility and Its Implications for Reputation Risk Management

Cambios en las prácticas de responsabilidad social empresarial en tiempos de pandemia por COVID-19

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