“…Referring to the previous literatures, the developed questionnaire with consisting of eight conceptualize constructs were established (Taylor and Wilson, 1990;Balague and Saarti, 2008;Tripathi, 2009). They are: (1) Customer Focus -it is conceptualized by commitment to satisfy customers, integration of customer satisfaction, knowledge of customer needs and expectations, usage of customer feedback, monitoring customer satisfaction, responsiveness to customer complaints, and the interaction with customers; (2) Leadership -it is conceptualized by understanding the needs, clear vision, target setting, convincing and eliminating curiousness; (3) Staff Involvement -it is conceptualized by staff involvement, continuous training empowerment, sharing, and conducive environment; (4) Process Approach -the organization output that is made up of a series of interacting processes; it involves a set of activities that use resources (people, machines, etc.)…”