“…Its advantages over other methods are that it combines the strengths of both qualitative and quantitative research methods by providing insights into attitudes while providing statistical rigour (Addams and Proops, 2000;Brown, 1996;Webler et al, 2009). Q-Methodology benefits are that it is replicable and provides empirical rigour while being participant driven (Ellis et al, 2007;Frantzi et al, 2009;Guimaraes, 2009), in addition to which it 'involves a statistical multivariate analysis of opinions with minimal researcher's bias' (Visser et al, 2007). Yet, despite being a very valued tool in the analysis of stakeholder opinion, Q-methodology has its limitations.…”