Mapeo del consumo de medios en los jóvenes: redes sociales, 'fake news' y confianza en tiempos de pandemia

Abstract

The explosion of the Covid-19 pandemic has led to a major transformation in media consumption and the use of social networks. New habits and extensive exposure to connected devices coupled with unmanageable amounts of information warn of a worrying reality, especially among the younger population. The aim of this research is to discover the degree of trustworthiness of Generation Z towards the media, their media consumption preferences and the association they make between media consumption and fake news. Using a descriptive and exploratory quantitative methodology, a study is presented with a sample of 225 young people belonging to this population niche. The study addresses three dimensions: media consumption, social networks and perception of fake news. The results show that generation Z is an intensive consumer of the media they trust the least and perceive traditional media as the most trustworthy. The findings indicate that social networks are the main source of information consumption for this ge­neration, among other content, despite also being the least trustworthy and the most likely to distribute fake news according to their perceptions. There is a lack of media literacy from a critical rather than a formative perspective.

Youth in the face of disinformation: A qualitative exploration of Mexican college students’ attitudes, motivations, and abilities around false news

“…In terms of the second objective of this work, I was interested in illuminating the relationship between the political information consumption habits of college students and their perceptions and interactions with disinformation. In agreeance with previous works (Pérez-Escoda et al, 2021;Perez-Escoda & Pedrero Esteban, 2021), results of this research indicate that, although they say they find more disinformation there, college students still significantly prefer social media over traditional channels. However, when inquiring about the content they consume on social media platforms, participants pointed out that, along with new digital media or influencers who have become opinion leaders, they also follow verified accounts of established media outlets they trust.…”

“…Young people are the ones that most report using social media to get information while increasingly distancing themselves from conventional sources, such as television, print newspapers, and radio (Pérez-Escoda et al, 2021). Knowing their attitudes and perceptions vis á vis disinformation is therefore of great interest, given that such content is highly present on the digital platforms they prefer.…”

“…Studies conducted in other regions, such as Spain and the United States, reveal that people aged 18 to 24, also known as generation Z, are aware of the existence and dangers of false news (De Vicente et al, 2021) and even report feeling stressed in the face of an environment of abundant disinformation (Borah et al, 2021). However, other works underscore that, while social media is where this young population reports finding the most disinformation and fake news, they still prefer acquiring information on these platforms (Pérez-Escoda et al, 2021;Pérez-Escoda & Pedrero Esteban, 2021).…”

Capítulo 1. Monitorización y detección automática de noticias mediante inteligencia artificial: una propuesta de herramienta para redes sociales y plataformas

“…La detección de tendencias y la escucha social son de suma importancia para el periodismo, en parte por las audiencias prosumidoras (Papacharissi, 2012) y porque un mayor flujo informativo es susceptible de mayor desinformación (Damián et al, 2020;Pérez-Escoda et al, 2021), aunque también por la necesidad de segmentar mucho mejor al público y delimitar así los puntos de interés de cada audiencia (Matellanes, 2011). De este modo, se procura una mejor conexión entre el medio y el público y, por tanto, se preserva la sostenibilidad del modelo de subsistencia de los medios y periodistas a través de suscripciones y comunidades a partir de contenidos con valor agregado, mayor participación, experiencias diferenciadas y plataformización (Sidorenko et al, 2020).…”

Digital technology in national curricula: a dialogue among Iberoamerican countries

“…In this sense, interventions in media literacy can reduce such discontent ( 17 ). A study conducted in Spanish universities about media consumption by young people identified that social media is the primary source of information and, simultaneously, the least reliable source, leading to the dissemination of fake news ( 18 ). Thus, there is a lack of media literacy from a critical perspective, even among university students ( 18 ).…”