“…Public universities that are deprived of critical resources will seek new resources (Pfeffer & Salancik, 1978). In other words, shortfalls in government funding have increasingly encouraged universities to engage in a variety of revenue generation activities for acquiring vital resources (Shattock, 2003;Clark, 1998;Massy, 2009;Ouma, 2007;Hinchliffe, 1985;Nafukho, 2004Nafukho, , 1996Oketch, 2003;Altbach & Teferra, 2004;TFHES, 2000;World Bank, 1994Cameron, 1983;EUA, 2011). Financial stringency and financial opportunities have been the main drivers of entrepreneurial activity in the case study institutions (Williams, 2009).…”