Market segmentation based on eco-socially conscious consumers’ behavioral intentions: Evidence from an emerging economy

Saleem, Muhammad Abid; Eagle, Lynne; Low, David

doi:10.1016/j.jclepro.2018.05.067

Cited by 59 publications

(69 citation statements)

References 89 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Another stream of research has addressed consumers' attitudes towards green behavior. For example, Saleem, Eagle, and Low (2018) analyze the psychological factors that discriminate green and nongreen consumers; McDonald and Oates (2003) study British consumers' attitudes towards recycling; Hanyu, Kishino, Yamashita, and Hayashi (2000) concentrate on factors related to paper recycling in Japan; Jansson, Marell, and Nordlund (2010) focus on green consumers in Sweden; and Huang, Zhang, and Deng (2006) analyze consumers' green behavior in China.…”

Section: Circular Economymentioning

confidence: 99%

Sustainable development of small‐ and medium‐sized enterprises in the European Union: A taxonomy of circular economy practices

Bassi

Dias

2020

Bus Strat Env

View full text Add to dashboard Cite

This paper focuses on the implementation of circular economy (CE) practices in small‐ and medium‐sized firms in all 28 European Union (EU) countries. The analyses take into account the hierarchical nature of the collected data as firms are nested within EU countries, that is, the heterogeneity between different types of firms and countries according to practices and attitudes towards CE. The multilevel latent class model identifies groups of firms and groups of EU countries that are homogeneous in terms of CE, that is, how the homogeneous groups of small‐ and medium‐sized enterprises (SMEs) are distributed across the groups of EU countries. These results, together with the fact that firms with similar CE attitudes and practices have different demographic and business profiles across groups of countries, shed further light on the topic of green behavior in the EU with implications for businesses' environmental policies. Moreover, indications emerge that European policies favoring the implementation of CE practices should be targeted at least for subgroups of European countries, considering the different composition by typology of SMEs operating in their territories and that, at the same time, policies should be defined within each group of countries to account for the specific features of each of the four classes of SMEs.

show abstract

Section: Circular Economymentioning

confidence: 99%

Sustainable development of small‐ and medium‐sized enterprises in the European Union: A taxonomy of circular economy practices

Bassi

Dias

2020

Bus Strat Env

View full text Add to dashboard Cite

show abstract

“…Even though the practice of organic agriculture and organic food represents an activity of great interest which reflects high growth rates in current days (FiBL and IFOAM, 2020), when debating on organic food consumption, it is worth of mention that it was in the 1990s when this market experienced a huge progression mainly due to the rising consumer's concern about the ecological impact of their purchases (Rana & Paul, 2017) and the introduction of the first regulation on organic production within the context of the EU (EUR‐Lex, 1991). With Germany and the United Kingdom leading the way initially (Willer, Lernoud, & Schlatter, 2014), this movement has extended gradually among all developed countries (Willer & Lernoud, 2016) and also become of major relevance in many emerging economies (Ahmad & Juhdi, 2010; González et al, 2015; Hasimu, Marchesini, & Canavari, 2016; Kautish & Sharma, 2019; Saleem, Eagle, & Low, 2018; Sobhanifard, 2018; Taufique & Vaithianathan, 2018).…”

Section: Literature Reviewmentioning

confidence: 99%

Self‐determination, clean conscience, or social pressure? Underlying motivations for organic food consumption among young millennials

Sahelices‐Pinto

Lanero‐Carrizo

Burguete

2020

J of Consumer Behaviour

View full text Add to dashboard Cite

The present world has led in individuals to become ever more interested in the consumption of organic food. Accordingly, companies are incorporating these worries in their managerial decisions by paying special attention to market segmentation. In this context, a relevant target audience is that conformed by young Millennials, a group defined by its growing purchase power, its intense influence on societies, but also by its inconsistency in terms of pro‐environmental behaviors. In order to understand the mechanisms that rule the human behavior, motivations emerge as fair predictors of sustainable products consumption. Therefore, the present study aims at analyzing the motivations that stimulate young Millennials to purchase organic food. Hence, it was conducted a survey study with a total sample of 378 college students. Afterwards, once executed a cluster analysis, four differentiated groups were highlighted: amotivated (23.02%), who have no intention to perform any sort of organic purchase; socially‐influenced (24.34%), motivated to purchase organic due to social acceptance; self‐determined (25.92%), mainly autonomous in their organic food consumption; and conscience‐affected (26.72%), who behave organic for self‐esteem. Although data reveal the existence of an overall organic concern among the sample, only self‐determined individuals may be prone to maintain their behaviors among time since the intrinsic motivation they show is higher than that of the other groups. These findings are of undeniable interest. The study of the motivational system of young Millennials will allow companies in the organic food sector to adjust their offer to the relevant target and achieve an enduring organic consumption.

show abstract

“…The CO 2 (a major GhG) emissions from personal cars constitute 45% of the total emissions generated by the overall transport sector [5], indicating the importance of the personal cars segment in reducing carbon footprints. The CO 2 emissions from personal cars are a consequence of petrol and diesel fuel based automobile technology and, at times, excessive use of personal cars by the consumers [6,7].…”

Section: Introductionmentioning

confidence: 99%

Actions Speak Louder than Words: Investigating the Interplay between Descriptive and Injunctive Norms to Promote Alternative Fuel Vehicles

2021

Self Cite

View full text Add to dashboard Cite

Environmental problems are escalating. Alternate fuel vehicles are a technologically viable solution to curb transport-related pollution and greenhouse gas emissions that cause environmental problems. Based on the theory of norms-driven behavior, this study explains how the underlying facets of subjective social norms (injunctive and descriptive) are linked with personal norms (integrated and introjected) and how this linkage leads to eco-socially conscious consumer behavior related to the choice and use of personal cars. Data were collected from 687 automobile customers from eight large cities in Pakistan. The partial least squares structural equation modeling approach was employed to test the hypothesized relationships of the study. The results showed that subjective norms are positively associated with personal norms, and both together lead to eco-socially conscious consumers’ behavior related to the choice and use of personal cars. Implications for marketers are suggested to promote alternate fuel vehicles and the eco-social use of personal cars.

show abstract

Market segmentation based on eco-socially conscious consumers’ behavioral intentions: Evidence from an emerging economy

Cited by 59 publications

References 89 publications

Sustainable development of small‐ and medium‐sized enterprises in the European Union: A taxonomy of circular economy practices

Sustainable development of small‐ and medium‐sized enterprises in the European Union: A taxonomy of circular economy practices

Self‐determination, clean conscience, or social pressure? Underlying motivations for organic food consumption among young millennials

Actions Speak Louder than Words: Investigating the Interplay between Descriptive and Injunctive Norms to Promote Alternative Fuel Vehicles

Contact Info

Product

Resources

About