Marketing research of the state of gender policy in the system of public administration of region

Abstract

Part of the research conducted during the project «Public assessment of the state of implementation of state documents on gender equality» in conjunction with the Kyiv Institute for Gender Studies with the financial support of the Ministry of Foreign Affairs of Denmark is presented. The analysis of scientific works confirmed the relevance of the study of the determinants of gender policy in the context of covid-19 and revealed a lack of research on the implementation of state documents on gender equality by local authorities. The purpose of the article was to identify the state of implementation of the State Social Program to ensure equal rights and opportunities for women and men for the period up to 2021 in Ternopil region. The following methods were used: analysis of secondary information; questionnaires; observation; personal interviews; method of comparative analysis; graphic method; synthesis; generalization; grouping. Information requests were sent to the executive authorities in accordance with the Law of Ukraine "On Access to Public Information". The conducted research allows doing the followings conclusions: 1. 69% of all tasks envisaged by the State Program have been completed. 2. There is no separate regional program for the implementation of the State Program in Ternopil region; the measures are integrated into other regional non-gender programs. 3. Volumes of financing for performance of tasks of the State program from the regional budget made 92,5 thousand UAH. 4. 44% of all measures of the State Program have been implemented. 5. Many activities were aimed at training industry professionals; development of women's leadership skills; information and educational activities; promoting women's self-employment. 6. The largest number of uncompleted tasks required analytical, organizational, informational and educational work. 7. The amount of funding for the tasks of the State Social Program amounted to 278.5 thousand UAH. The need to intensify the implementation of state documents on gender equality at the regional level has been identified. Further research will focus on the analysis of the state of implementation by local authorities of the National Action Plan to implement the recommendations set out in the concluding observations of the UN Committee on the Elimination of Discrimination against Women.