Marketing Strategies For Asian-Americans: Guidelines Based on Hofstede's Cultural Dimensions

This chapter serves as an introduction to apply seven indicators in examining democracy on web interface design. It introduces a new measuring instrument to assist in determining a nation's democracy level, so that democracy can be measured not only by traditional methods (surveys, case studies, questionnaires, interviews, and observations), but also through the study of web interface design. As a result, it extends cultural and political studies into the fields of human-computer interaction and user interface design.

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Determine Democracy in Web Design

Li¹

2019

Advances in Computer and Electrical Engineering

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This chapter serves as an introduction to apply seven indicators in examining democracy on web interface design. It introduces a new measuring instrument to assist in determining a nation's democracy level so that democracy can be measured not only by traditional methods (surveys, case studies, questionnaires, interviews, and observations) but also through the study of web interface design. As a result, it extends cultural and political studies into the fields of human-computer interaction and user interface design.

show abstract

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Marketing Strategies For Asian-Americans: Guidelines Based on Hofstede's Cultural Dimensions

Cited by 3 publications

References 13 publications

Culture and Face Enactment

Culture and Face Enactment

Determine Democracy in Web Design

Determine Democracy in Web Design

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