Mass media interventions: effects on health services utilisation

Grilli, Roberto; Ramsay, Craig R; Minozzi, Silvia

doi:10.1002/14651858.cd000389

Cited by 455 publications

(384 citation statements)

References 69 publications

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“…Concurrent supply availability and access to key services are crucial to persuade individuals motivated by media messages to act on them. Grilli and colleagues 22 concluded that mass media can have a positive eff ect on the use of health services and that more information is needed about whether mass media can increase use in populations with the greatest need. Evidence is moderate for the eff ect of mass media on immunisation coverage, HIV prevention, and use of oral rehydration therapy, but weaker for breastfeeding.…”

Section: Social Marketingmentioning

confidence: 99%

“…Evidence is moderate for the eff ect of mass media on immunisation coverage, HIV prevention, and use of oral rehydration therapy, but weaker for breastfeeding. The three reviews [20][21][22] of social marketing emphasised the importance of an integrated package that includes mass media, training of health-care providers, and outreach to patients. Reviews that examined the eff ects of social marketing showed positive eff ects on promotion of awareness and use of insecticide-treated nets 23 and adop tion of recom mended practices for dengue pre vention.…”

Section: Social Marketingmentioning

confidence: 99%

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Strategies to improve health coverage and narrow the equity gap in child survival, health, and nutrition

et al. 2012

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Implementation of innovative strategies to improve coverage of evidence-based interventions, especially in the most marginalised populations, is a key focus of policy makers and planners aiming to improve child survival, health, and nutrition. We present a three-step approach to improvement of the eff ective coverage of essential interventions. First, we identify four diff erent intervention delivery channels-ie, clinical or curative, outreach, community-based preventive or promotional, and legislative or mass media. Second, we classify which interventions' deliveries can be improved or changed within their channel or by switching to another channel. Finally, we do a meta-review of both published and unpublished reviews to examine the evidence for a range of strategies designed to overcome supply and demand bottlenecks to eff ective coverage of interventions that improve child survival, health, and nutrition. Although knowledge gaps exist, several strategies show promise for improving coverage of eff ective interventionsand, in some cases, health outcomes in children-including expanded roles for lay health workers, task shifting, reduction of fi nancial barriers, increases in human-resource availability and geographical access, and use of the private sector. Policy makers and planners should be informed of this evidence as they choose strategies in which to invest their scarce resources.

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Section: Social Marketingmentioning

confidence: 99%

Section: Social Marketingmentioning

confidence: 99%

Strategies to improve health coverage and narrow the equity gap in child survival, health, and nutrition

et al. 2012

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“…Other methods to empower patients include satisfaction surveys, formal systems of accepting and responding to complaints, and publicly available health information [40]. The use of targeted mass media has also been demonstrated as effective in influencing utilization patterns [41].…”

Section: Resultsmentioning

confidence: 99%

Strategies that promote high quality care in Indonesia

Barber

Gertler

2008

Health Policy

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Objectives-To investigate factors predicting the quality of care received using a nationally representative dataset from Indonesia.Data Sources-The study combines two surveys in 13 provinces: a household survey of 2451 women who delivered a live birth in 1992-1998, and a facility survey that measured quality available from outpatient providers.Study design-Multivariate regressions are used to explain the quality of care received. Explanatory variables are high facility quality, maternal education, household wealth, ethnicity, and insurance.Data collection methods-Facility quality available is measured by adherence to prenatal protocols using a clinical case scenario. Quality received is measured by maternal reports about routine prenatal services received.Principle findings-High facility quality predicts an increase in quality received. Although poor households have access to the same or higher quality care compared with the least poor, the poor receive lower levels of quality. In remote regions, quality received rises with increasing levels of maternal education and household wealth.Conclusions-Improving health provider knowledge, and increasing household financial resources and information could redress inequalities in quality received among the poor and least educated.

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“…The use of multimedia intervention has been proven to be effective and useful for childhood immunization programmes among sub-Saharan African countries and could be specially adopted for the HIV-exposed and infected children. 28 The use of interactive clinician-delivered communication tools has been found to improve mothers’ knowledge and understanding of good health. 29 …”

Section: Discussionmentioning

confidence: 99%

Non-uptake of childhood vaccination among the children of HIV-infected mothers in sub-Saharan Africa: A multilevel analysis

Adetokunboh

Uthman

Wiysonge

2018

Human Vaccines & Immunotherapeutics

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The aim of this study was to develop and test models for non–uptake of three doses of diphtheria-tetanus-pertussis containing vaccines (DTP3) among children of women living with HIV in sub-Saharan Africa. The study used demographic and health survey data from 27 sub-Saharan African countries that have the required HIV and immunization data sets. Multivariable logistic regression models were used to assess the relationship between individual and contextual factors associated with non-uptake of DTP3 among the children. At the individual level, the odds of non-uptake of DTP3 decreased with formal education, increasing age and access to media. The full model shows that the odds of non-uptake of DTP3 is increased among unemployed women, those living in communities with high illiteracy rate and in countries with low adult literacy level. For a child who moved to another country or community with a higher probability of DTP3 non-uptake, the median increase for the odds of DTP3 non-uptake would be 2.24% and 1.22% respectively for country and community. This study shows that individual and contextual factors contributed significantly to non-uptake of DTP3 among the children of women living with HIV. Interventions should be focused on women living with HIV who are young mothers, unemployed women, those without formal education, individuals living in communities with high illiteracy rate and in countries with low adult literacy rate. The use of mass media tools and creation of more employment opportunities for HIV-infected women could improve vaccination coverage among their children.

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Mass media interventions: effects on health services utilisation

Cited by 455 publications

References 69 publications

Strategies to improve health coverage and narrow the equity gap in child survival, health, and nutrition

Strategies to improve health coverage and narrow the equity gap in child survival, health, and nutrition

Strategies that promote high quality care in Indonesia

Non-uptake of childhood vaccination among the children of HIV-infected mothers in sub-Saharan Africa: A multilevel analysis

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