2016
DOI: 10.1002/mar.20915
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Materialism, Status Consumption, and Market Involved Consumers

Abstract: Materialism has by all accounts an important impact on many aspects of consumer behavior. The psychological mechanisms through which materialism influences behavior, however, are not well studied. This paper describes a study of the influence of materialism on shopping intensity and amount of spending that takes into account the mediating influences of three important consumer characteristics: status consumption, brand engagement in self-concept, and market mavenism. The researchers fit a model of these relati… Show more

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Cited by 62 publications
(69 citation statements)
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“…They found strong associations between these identity‐related motives and materialism (Dittmar & Kapur, 2011; Dittmar, Long, & Bond, 2007; see also Donnelly et al, 2013). At the brand level , people who incorporate brands into their sense of self and choose brands that reinforce their identity are also higher than others in materialism (Flynn et al, 2016; Sprott, Czellar, & Spangenberg, 2009; see also Rindfleisch et al, 2009).…”
Section: The Perpetuation Of Materialismmentioning
confidence: 99%
“…They found strong associations between these identity‐related motives and materialism (Dittmar & Kapur, 2011; Dittmar, Long, & Bond, 2007; see also Donnelly et al, 2013). At the brand level , people who incorporate brands into their sense of self and choose brands that reinforce their identity are also higher than others in materialism (Flynn et al, 2016; Sprott, Czellar, & Spangenberg, 2009; see also Rindfleisch et al, 2009).…”
Section: The Perpetuation Of Materialismmentioning
confidence: 99%
“…One of the approaches to studying people's consumption experiences has been to investigate materialism and status consumption (Jusoh, Heaney & Goldsmith, 2001;Heaney, Goldsmith & Jusoh, 2005;Goldsmith & Clark, 2012;Flynn, Goldsmith & Pollitte, 2016;Kassım et al, 2016;Minton et al, 2016). Materialism and status consumption are important personality traits underlying various consumers' behaviors.…”
Section: Introductionmentioning
confidence: 99%
“…Using self-expansion theory (Aron et al, 2005), we extend the work by Flynn et al (2016), Zhang and Kim (2013), Han et al (2010), and Park et al (2010), and unlock the underlying mechanism that connects materialism to brand prominence in an emerging market, China. We argue that consumers' materialistic values and beliefs influence the manner in which they evaluate and perceive brands, as captured by quality consciousness, fashion consciousness and price consciousness, which in turn affects the way they evaluate prominent attributes within brands (e.g., brand name and origin).…”
Section: Introductionmentioning
confidence: 68%
“…Considering the prevalence of materialism, the extant literature is replete with studies shedding light on the consumption patterns of materialistic individuals with the focus on brand engagement and brand attitude (Park et al, 2010;Park et al, 2007). An emerging stream of research even considers brand status as the missing link between materialism and brand engagement (Flynn et al, 2016). However, we still lack an understanding of the prominent attributes that consumers consider when purchasing a brand and the underlying mechanism through which their materialistic tendencies influence brand choice.…”
Section: Introductionmentioning
confidence: 99%