a b s t r a c tHigh temperature electromagnetic materials fabrication systems in chemical engineering require ever more sophisticated theoretical and computational models for describing multiple, simultaneous thermophysical effects. Motivated by this application, the present paper addresses transient magnetohydrodynamic heat and mass transfer in chemically-reacting fluid flow from an impulsively-started vertical perforated sheet. Thermal radiation flux, internal heat generation (heat source), Joule magnetic heating (Ohmic dissipation), thermo-diffusive and diffuso-thermal ( i.e. cross-diffusion) effects and also viscous dissipation are incorporated in the mathematical model. To facilitate numerical solutions of the coupled, nonlinear boundary value problem, non-similar transformations are employed and the partial differential conservation equations are normalized into a dimensionless system of momentum, energy and concentration equations with associated boundary thermal conditions. An implicit finite difference method ( FDM ) is utilized to solve the unsteady equations. Verification of the FDM solutions for dimensionless velocity, temperature and concentration functions is achieved with a variational finite element method code ( MAGNETO-FEM ) and also a network simulation method code ( MAG-PSPICE ). The influence of the emerging thermo-physical parameters on transient velocity, temperature, concentration, wall shear stress, Nusselt number and Sherwood number is elaborated. The flow is accelerated with increasing thermal radiative flux, Eckert number, heat generation and Soret number whereas the flow is decelerated with greater wall suction, heat absorption, magnetic field and Prandtl number. Temperatures are also observed to be elevated with magnetic parameter, radiation heat transfer, Dufour number, heat generation (source) and Eckert number with the contrary effects computed for increasing suction parameter or Prandtl number. The species concentration is enhanced with Soret number and generative chemical reaction whereas it is depressed with greater wall suction, Schimidt number and destructive chemical reaction parameter