“…In other words, it ignores that ethics and morality also have a role to play. Besides, in developing countries whose labour force is extensively engaged in subsistence-level self-employment, farming and other family-based work, an approach based on such "rational" assumptions would be largely irrelevant (see, for example, Sharif, 2000;Harriss-White, 2003;Sylla, 2013;Taiwo, 2013, in this issue).…”