2007 International Conference on Wireless Communications, Networking and Mobile Computing 2007
DOI: 10.1109/wicom.2007.1653
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Measuring the Strength of Partner Relationship in B2B EC: An Exploratory Research

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Cited by 6 publications
(3 citation statements)
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“…Liljander and Strandvik (Liljander & Strandvik, 1995) add another four types of bonds-geographical, cultural, ideological, and psychological. In the information technology environment B2B study, Li et al (Li, Tseng, & Lu, 2007) find social bonds with three dimensions: familiarity bond, commitment bond, and structural bond. The structural bond is essential to keep the long-term relationship; meanwhile, both familiarity and commitment bonds are somewhat necessary.…”
Section: Social Bondmentioning
confidence: 99%
“…Liljander and Strandvik (Liljander & Strandvik, 1995) add another four types of bonds-geographical, cultural, ideological, and psychological. In the information technology environment B2B study, Li et al (Li, Tseng, & Lu, 2007) find social bonds with three dimensions: familiarity bond, commitment bond, and structural bond. The structural bond is essential to keep the long-term relationship; meanwhile, both familiarity and commitment bonds are somewhat necessary.…”
Section: Social Bondmentioning
confidence: 99%
“…The experiment shows that strong relationship often brings many repeated information while weak relationship can become a bridge to convey messages. In the B2B area, [24] points out that good cooperation relationship can improve the degree of trust and reputation. [25] further analyzes the impact of strong and weak relationship.…”
Section: B Social Network Analysismentioning
confidence: 99%
“…Spot buying and strategic sourcing are two basic types of B2B transactions. Spot buying is buying of requiring products and services, commonly at current market prices [6] and [7]. Supply and demand determine prevailing prices dynamically [8].…”
Section: B B2b Characteristicsmentioning
confidence: 99%