“…Member commitment has attracted notable scholarly attention in the study of co-operatives (e.g., Jussila, Goel, & Tuominen, 2012;Jussila, Byrne, & Tuominen, 2012;Bijman, 2011;Unterrainer, Palgi, Weber, Iwanowa & Oesterreich, 2011;Jiménez, Martí, & Ortiz, 2010;Byrne & McCarthy, 2005). Co-operatives are autonomous associations of persons or entities who voluntarily come together to meet their common needs through a jointly-owned and democratically-controlled enterprise (Novkovic, 2008).…”