Mental Maps as a Creative Tool of Marketing Analysis in Education

Ababkova, Marianna Yu.; Pokrovskaia, Nadezhda N.; Leontyeva, Veronika L.; Arkannikova, Marina S.

doi:10.1007/978-3-030-89708-6_25

Technology, Innovation and Creativity in Digital Society

2021

DOI: 10.1007/978-3-030-89708-6_25

|View full text |Cite

Mental Maps as a Creative Tool of Marketing Analysis in Education

Marianna Yu. Ababkova

Nadezhda N. Pokrovskaia

Veronika L. Leontyeva

et al.

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...

Citation Types

Supporting

Mentioning

Contrasting

Year Published

2023

Publication Types

Select...

Article1

Relationship

Self Cite0

Independent1

Authors

Journals

Cited by 1 publication

References 34 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

Mind Maps in the Modern Educational Process: Advantages, Functions, Visualization Principles and Design Tools

Nazarova,

Nazarov

2023

Prepodavatel XXI Vek

View full text Add to dashboard Cite

The peculiarities of information perception by modern schoolchildren and students stimulate the pedagogical community to introduce new ways of presenting educational information. This article attempts to show the effectiveness of such a popular visual thinking technique as mind maps for the process of visualization and correction of perception of educational content and to analyze the software of this process. The authors have identified methodological and theoretical grounds for the use of mind maps in the educational process and presented their extended typologization. The article demonstrates the results of approbation of mind maps in the study of one of the topics of the discipline “Computer Workshop” with first-year students of the Faculty of Economics. The authors of the article consider the development of an algorithm for training neural networks to build mental maps taking into account the identified needs, the type of mind maps and the context of visualization as prospects for further research

show abstract

Mind Maps in the Modern Educational Process: Advantages, Functions, Visualization Principles and Design Tools

Nazarova,

Nazarov

2023

Prepodavatel XXI Vek

View full text Add to dashboard Cite

show abstract

scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.

Contact Info

customersupport@researchsolutions.com

10624 S. Eastern Ave., Ste. A-614

Henderson, NV 89052, USA

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Blog Terms and Conditions API Terms Privacy Policy Contact Cookie Preferences Do Not Sell or Share My Personal Information

Made with 💙 for researchers

Part of the Research Solutions Family.

Mental Maps as a Creative Tool of Marketing Analysis in Education

Cited by 1 publication

References 34 publications

Mind Maps in the Modern Educational Process: Advantages, Functions, Visualization Principles and Design Tools

Mind Maps in the Modern Educational Process: Advantages, Functions, Visualization Principles and Design Tools

Contact Info

Product

Resources

About