“…• Building learning communities 44 and communities of solution 45,46 that combine Big Data with deep, on-the-ground relationships to reinvent community-oriented primary care [47][48][49] • Fighting against the widespread adoption of a line-worker approach to mass production that has largely been discredited in manufacturing but that is being applied full bore to public education and to delivering fragmented, depersonalized commodities of health care 50 -56 • Standardizing what is common but not mistaking this for what is important: making room to take time with the particulars 31 of person and place, family, and community • Conducting research not as something that is done to rats, or to people treated like rats, or to subparts of people, and calling that "precision medicine," but as generating relevant new knowledge in partnership with practices, patients, and communities; adding stories to the statistics, narratives to the numbers 57,58 -personalized medicine that requires knowing the person • Integrated care 59 -61 • Embracing the measurement culture at arm's length 16 ; working to assess what is important, empowering those on the front lines to move beyond metrics of central tendency toward personalized care, and making space and time for the important wonders that are beyond measurement • Being the change we want to see 62 I do not know if being countercultural is the proper political stance now. I do know that every day family physicians fly in the face of the fragmenting pressures of greed, anger, and fear, trying to do the right thing for individuals, families, and communities.…”