Potato is one of the most important crops in the world because of its high nutritional value; however, traditional cultivation in bare soil may render low yields and poor quality. Crop production efficiency can be increased by using plastic mulching and row covers to modify root zone temperature and plant growth, in addition to reduction in pest damage and enhance production in cultivated plants. However, there is little information demonstrating the effect of row covers in combination with plastic mulch on potato. The aim of this study was to assess the change in root zone temperature and its effect on growth, leaf nutrient, and yield of potato using plastic mulch of different colors, in combination with row covers. Seed of cultivar Mondial was planted in May 2012. The study included four plastic films: black, white/black, silver/black, aluminum/black, and a control with bare soil, which were evaluated alone and in combination with row covers removed at 30 days after sowing in a split-plot design. Higher yields were obtained when no row cover (43.2 t ha −1 ) and the white/black film (42.2 t ha −1 ) were used. Leaf nitrogen, sulfur, and manganese concentration were higher in plants when row cover was used; in contrast, no-row cover plants were higher in Fe and Zn. Mulched plants were higher in Mn concentration than control plants. There was a quadratic relationship between mean soil temperature and total yield (R 2 = 0.94), and between plant biomass and total yield (R 2 = 0.98), between leaf area with total yield (R 2 = 0.98).