Migraines, Marriage, and Mascara

Abstract

Recent studies show that women running for vice president or president of the United States as major political party candidates often are covered differently than their male opponents by the media. This study examines Republican presidential candidate Michele Bachmann's television news coverage compared to her male opponents in the months leading up to the primary stage of the 2012 campaign. Our analysis shows that Bachmann received less coverage, which was more often written in the game than issue frame. She was more likely to be associated with masculine than feminine issues. However, Bachmann received less image and negative coverage than her male opponents.Numerous studies have documented that women political candidates-especially those running for president-are covered differently by the media, including the quantity and quality of their coverage. Through the 1996 election, most research focused on the media coverage of women political candidates running for governor or the U.S. Senate, as few women had sustained campaigns for the Republican or Democratic nomination for president. In primaries leading up to the 2000, 2008, and 2012 presidential elections, four women have run for vice president (Sarah Palin) or president (Elizabeth Dole, Hillary Clinton, and Michele Bachmann) as major political party candidates.

Análisis de encuadres de asunto y juego estratégico en campañas políticas de mujeres (México 2021)

“…La investigación tuvo la intención de comparar la presencia de los encuadres de asunto y juego estratégico con relación al género del candidato a la gubernatura en las 15 entidades federativas en competencia en México durante el 2021. Los resultados permitieron aceptar la H2, al evidenciar que las candidatas fueron presentadas en menor medida que los hombres en el encuadre de asunto, coincidiendo con algunos antecedentes de investigación (Bystrom y Dimitrova, 2014;Rodelo, 2020a;Vidal Correa, 2020). Ello entrama, al menos, tres problemáticas.…”

“…Sobre la cuestión de cuál de los encuadres está más presente en las candidatas políticas, se tiene evidencia de que las mujeres son cubiertas en mayor medida a partir del encuadre de juego estratégico que el de asunto (Bystrom y Dimitrova, 2014;Rodelo, 2020a;Vidal Correa, 2020). Esta situación plantea que las candidaturas de mujeres son vistas en menor medida en términos de propuestas.…”

Framing Gender in Romanian 2019’s Presidential Elections. A Comparison between Broadsheet and Tabloid Content Newspapers

“…Hypothesizing that women are less viable candidates than men (Dan & Iorgoveanu, 2013), the literature also underlines that media tend to disadvantage women politicians by using a more negative tone (Patterson, 2016) and by presenting them as being out of place (Ward, 2016). These findings are contrasted by other studies showing that women candidates do not receive a more negative coverage as compared to their men opponents (Dimitrova, 2014), or that they were even more positively presented than men (Luhiste & Banducci, 2016). Given these two perspectives, we infer that: H2.…”