Militarism and Memorializing at the Pro Football Hall of Fame

Butterworth, Michael L.

doi:10.1080/14791420.2012.675438

Cited by 35 publications

(36 citation statements)

References 25 publications

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“…That is, Borland's retirement was framed in ways that circulated well beyond the impact to the 49ers and was used to discuss larger cultural and social implications of football. These frames and the subsequent discussion are valuable because they focus on the underlying of structure of football in the United States, and more specifically, the connection of football with American national identity (Butterworth, 2012(Butterworth, , 2014 and hegemonic masculinity (Anderson & Kian, 2012;Sabo, 1994). Thus, while discussion about the actual health risks is an important part of this conversation, the linkages of football with masculinity and American national identity also must be discussed.…”

Section: Discussionmentioning

confidence: 99%

“I Don’t Think It’s Worth the Risk”

Cassilo

Sanderson

2016

Communication & Sport

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Football player safety, specifically concussions, has been a growing area of debate in U.S. mainstream media. Whereas many of these discussions are centered on the health effects experienced by former players, active National Football League (NFL) players often discursively minimize concussions. However, in March 2015, 24-yearold, San Francisco 49ers player Chris Borland voluntarily retired, specifically citing concerns about the health risks associated with concussions sustained while playing football. A textual analysis of 112 digital media and 187 print media articles revealed 10 frames that were used to discuss Borland's decision. Analysis revealed that the most prominent frame used in media outlets was centered on the health risks and consequences of playing football, while other frames discussed parental choice and social mobility associated with football. The results suggest that decisions by NFL players with respect to concussions can be framed in the context of larger social and cultural issues. As this occurs, conversations around safety, masculinity, and football move beyond the microlevel of participation, capturing macrolevel elements, such as parental consent, socioeconomic status, and health prioritization that factor into football participation.

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Section: Discussionmentioning

confidence: 99%

“I Don’t Think It’s Worth the Risk”

Cassilo

Sanderson

2016

Communication & Sport

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“…In recent years, studies of public memory have become a dynamic area for scholars in a variety of disciplines from communication studies to history, political science, and sociology (Dickinson, Blair, & Ott, ; Kitch, ; Nora, ; Phillips, ; Schudson, ; Von Burg & Johnson, ). More recently, scholars from sport and media studies have extended examinations of public memory to the realm of sport and culture (Butterworth, ; Gong, ). Communication studies scholars Kelshaw and St. John () contended that interest in “memory studies” can be traced to three distinct areas of research—cognitive/psychological, interactive/relational, and public/cultural‐discursive.…”

Section: Theory and Methodsmentioning

confidence: 99%

Sixteen Days of Glory: A Critical-Cultural Analysis of Bud Greenspan's Official Olympic Documentaries

Roessner

2014

Communication, Culture & Critique

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Filmmaker Jonah J. “Bud” Greenspan wrote, directed, and produced 43 films about the Olympics over the last four decades. Drawing on public memory literature and hegemony theory, the manuscript offers a textual analysis of Greenspan's official Olympic films and his representation of Olympism. Overall, the study involved the analysis of seven of Greenspan's official Olympic films, along with more than 50 video and print interviews with the American‐born documentarian housed at the George Foster Peabody Archives.

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“…Especially, rhetorical scholars stress that the use of sporting metaphors in social and political discourses often have ideological implications (Butterworth, 2012;Jansen & Don, 1994;Segrave, 2000). Hence, the deployment of sporting metaphors in non-sporting communication settings is by no means value neutral but highly hegemonic in many occasions.…”

Section: Metaphor and Metonymmentioning

confidence: 99%

“…Fundamentally, it concerns how people communicate and make sense each other using verbal and non-verbal signs (Cobley, 1996). Given that symbolic value of sporting signs and the frequent use of the language of sport in political and promotional discourse (Billings, Butterworth, & Turman, 2012;Butterworth, 2012;Jackson, 2015;Lee J. W., 2015), the use of semiotics in sport communication research appears to be fairly justifiable. More specifically, it offers what I suggest an anatomy of a sign system in a specific communication setting.…”

Section: Introductionmentioning

confidence: 99%

Semiotics and Sport Communication Research: Theoretical and Methodological Considerations

Lee

2015

Communication & Sport

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This article offers a discussion on the application of semiotics to sport and communication studies. It considers the theoretical orientations of semiotics and the key analytical foci to which semiotic research pays attention. Initially, this article reviews a linguistic theory of structuralism and poststructuralism. It also contemplates three paired concepts within the semiotic discipline that are particularly relevant to sport communication research. These include (1) the notion of denotation and connotation, (2) metaphoric and metonymic signs, and (3) syntagmatic and paradigmatic relations. This article also considers Derrida’s notions of différance and deconstruction. In addition, this article presents a case study of analysing the content of the Procter and Gamble Company’s marketing communication campaign associated with the Olympics in order to show how the conceptual tools of semiotics can be used for sport and communication studies. This case study indicates that the Olympic sponsor’s commercial messages naturalise the gender order underpinned by the notion of hegemonic masculinity. This work concludes that while semiotics is, by no means, a research tool without limitations, it can be a useful interpretative method for analysing meaning-making processes in sport communication and for identifying underlying ideological assumptions embedded in sport as a cultural text.

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Militarism and Memorializing at the Pro Football Hall of Fame

Cited by 35 publications

References 25 publications

“I Don’t Think It’s Worth the Risk”

“I Don’t Think It’s Worth the Risk”

Sixteen Days of Glory: A Critical-Cultural Analysis of Bud Greenspan's Official Olympic Documentaries

Semiotics and Sport Communication Research: Theoretical and Methodological Considerations

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