“…Text mining methods, including sentiment analysis and opinion mining, are theoretical and technological accomplishments of the last decade that are closely related to natural language processing (NLP) (Pandey & Pandey, 2019), otherwise referred to as language technologies (Wen, Yang, & Rosé, 2014). The benefits of such methods and analyses can be understood through the different views or patterns that are contained in the databases of the organizations in question (Binali, Wu, & Potdar, 2009;El-Halees, 2011;Jones, 2019;Tur, Marín, & Carpenter, 2017). Interestingly, Wen et al (2014) note that text mining can be adopted to reveal relationships between the actual processes (the learning processes in social networks, government, businesses, for example) and the intended stakeholders.…”