2012
DOI: 10.1016/j.jesp.2012.05.014
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Mixed reasons, missed givings: The costs of blending egoistic and altruistic reasons in donation requests

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Cited by 92 publications
(83 citation statements)
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“…Based on our results and on previous research related to argument-inconsistency (e.g. Feiler, Tost & Grant, 2012;Chang & Lee, 2010), we argue that both emotional and analytical arguments can work, but that mixing them in a single charity appeal can have detrimental effects on helping. This is very much in line with the results from a field experiment in Denmark where a campaign letter focusing on one identified victim elicited similar amount of donations as a campaign letter focusing on statistical victims, but where both these letters elicited more donations than a campaign letter that mixed information about identified and statistical victims (Lesner & Rasmussen, 2014).…”
Section: Discussionsupporting
confidence: 69%
See 1 more Smart Citation
“…Based on our results and on previous research related to argument-inconsistency (e.g. Feiler, Tost & Grant, 2012;Chang & Lee, 2010), we argue that both emotional and analytical arguments can work, but that mixing them in a single charity appeal can have detrimental effects on helping. This is very much in line with the results from a field experiment in Denmark where a campaign letter focusing on one identified victim elicited similar amount of donations as a campaign letter focusing on statistical victims, but where both these letters elicited more donations than a campaign letter that mixed information about identified and statistical victims (Lesner & Rasmussen, 2014).…”
Section: Discussionsupporting
confidence: 69%
“…Previous studies have shown that mixing different types of arguments can reduce compliance. For example, providing both egoistic and altruistic reasons for giving reduced actual donations compared to presenting only one type of argument (Feiler, Tost & Grant, 2012; see also Chang &Lee, 2010 andAaker, 2004 for other types of argument-inconsistency). We propose that charitable appeals can try to persuade potential donors either by using emotional arguments or by using analytical arguments.…”
Section: Interaction Between Victim-characteristics and Existence Of mentioning
confidence: 99%
“…For instance, public health research documents how interventions can trigger intraindividual mechanisms, such as beliefs, knowledge, and skills, to improve health behaviors (Cugelman, Thelwall, & Dawes, 2011; Hutchings et al, 2007, in our review). Studies in psychology show that enhancing individuals' motivation and skills and changing their decision-making contexts stimulates more proenvironmental, healthier, and prosocial behaviors (Feiler, Tost, & Grant, 2012;Noar, Benac, & Harris, 2007;Osbaldiston & Schott, 2012, in our review). Behavioral economists document similar mechanisms under the label "nudging" (Thaler & Sunstein, 2008).…”
mentioning
confidence: 73%
“…Both of these types of motives—self-oriented and self-transcendent—can be important for learners and can motivate task persistence (Eccles, 2009; Eccles & Wigfield, 2002). These different motives also frequently co-exist (Batson, 1998; also see Feiler, Tost, & Grant, 2012). In fact, in a series of qualitative interviews conducted with a diverse group of high school adolescents, it was common for teens to pair self-transcendent motives with self-oriented motives—much more common in fact than having only a self-transcendent motive (Yeager & Bundick, 2009; Yeager et al, 2012).…”
Section: Defining a “Purpose For Learning”mentioning
confidence: 99%