“…Tourists' requirements and behavior are important for offering the appropriate service to the right user at the right time (Kontogianni and Alepis, 2020). Mobile application services meet the needs to access information without limitations of format, time and place (Angkananon et al, 2019;Chormuan et al, 2014;Kumkrua et al, 2020;Sibunruang, 2016). Consumer Behavior Tracking System and reporting the location of consumers for advertising purposes (Chotklang et al, 2015;Chowkoksung and Snae, 2011) utilizes sensors to help tourists explore the city in a limitation of time (Nitti et al, 2017).…”