Modeling and analysing the barriers to the acceptance of energy-efficient appliances using an ISM-DEMATEL approach

Abstract

Purpose Electricity savings from energy-efficient appliances (EEAs) may have a significant impact on reducing global warming. There are several barriers confronted by EEAs, which have lowered their acceptance rate. The current study aims to identify and highlight key barriers to strengthening domestic sector adoption of EEAs in developing countries. Design/methodology/approach In the current study, 13 barriers were discovered by an in-depth literature review and the judgement of experts as well. Further, integrated “interpretive structural modeling” (ISM) and “decision-making trial and evaluation laboratory” (DEMATEL) approaches are used to evaluate barriers. The ISM technique is implemented to categorize barriers into distinct hierarchy levels and “cross-impact matrix multiplication applied to classification” (MICMAC) analysis to divide barriers among four clusters “independent, linkage, dependent and autonomous.” Moreover, the DEMATEL methodology is applied to classify the barriers among cause and effect clusters. Findings The integrated ISM and DEMATEL approach suggests that the topmost influencing barriers to the acceptance of EEAs are the lack of Government policies and initiatives, lack of attractive loan financing and subsidized energy prices. Practical implications This study would help researchers, regulators, producers, policymakers and consumers to comprehend the need for additional developments and understand that the adoption of EEAs is a current need. Overall, the results of this study expedite stakeholders with the key barriers that may assist to enhance the acceptance of EEAs within the domestic sector. Originality/value An extensive literature survey showed a dearth of studies for the identification, modeling and analysis of barriers collectively. Therefore, the current work used the ISM and DEMATEL approaches to fill the gap and to provide more comprehensive knowledge on barriers related to the acceptance of EEA.

Modeling the key attributes for improving customer repurchase rates through mobile advertisements using a Fuzzy mixed approach

“…Following, the FDM results, the FISM-MICMAC and FDEMATEL methods were applied to analyze the relationships between identified key attributes. Although there has been less emphasis on integrated ISM and DEMATEL with Fuzzy logic, these methods were selected because they offer the benefit of successfully assisting policymakers in their decision-making (Aggarwal et al , 2022). Figure 1 illustrates the research process for this study.…”

“…However, Valmohammadi and Dashti (2016) have used FISM to analyze interactions among factors in online Ads. Furthermore, Aggarwal et al (2022) have proposed the ISM and DEMATEL without Fuzzy scale to interpret the factors in TV Ads. Moreover, all the above studies do not address the issues of the subjectivity of responder’s opinions through their methodologies.…”

“…And, FDEMATEL has been used to analyze the important success elements for implementing lean six sigma (Sharifi and Shokouhyar, 2021). Aggarwal et al (2022) used the methodology with the combination of ISM and DEMATEL tools, although both traditional method approach drawbacks may be resolved by Fuzzy theory. In Table 2, a summary of the applications for the integrated Fuzzy Delphi-ISM- MICMAC-DEMATEL approach in different research areas have been provided.…”

“…The interrelationships among the attributes make the study more intricate and challenging unless the attributes are not organized hierarchically, which is a difficult task (Aggarwal et al , 2022). Many solutions have been devised to overcome the inequality that develops when the interconnections between the attributes are not considered during the judgment process.…”

“…In this context, the methods applied are Fuzzy interpretive structural modeling (FISM) and Fuzzy decision-making trial and evaluation laboratory (FDEMATEL) with Fuzzy logic. Although feature selection methods are successfully used in numerous studies, due to the difficulty of removing all potential for interconnection among the elements, and since the research was finished without addressing decision-making difficulties, the interrelationships in those studies are imperfect (Aggarwal et al , 2022). Therefore, the selection of appropriate methodology is essential in identifying the solution to the current issue.…”