“…As a result, according to the proposed econometric it is evident that, with respect to the explanatory variables, their estimated coefficients were significantly different from zero at a 5% significance level, consistent with hypothesized signs and, as expected, production cost was negatively related to economic profitability, and P, Q and TR presented a positive relationship. These findings confirm those of Flórez and Miranda (2017) and Cancino, Cancino-Escalante and Quevedo-García (2018) who in their studies identified that, for crops such as camu camu and peach, production costs also presented a negative impact on profitability suggesting therefore, that farmers should focus on cost reduction strategies through, for example, innovative practices. Furthermore, it can be argued that the model passed all statistic diagnostic checks where the ADF, PP and the KPSS tests indicated the presence of stationarity.…”