Moderating effect of demographic and business characteristics on performance of women owned small enterprises: Empirical evidence from India

Abstract

This study aims to explore the moderating effect of demographic and business characteristics on the performance of women-owned small enterprises. The theoretical and existing literature supports the moderating effect of demographic and business characteristics on business performance. The study adopted the descriptive research method. The primary data was gathered from 340 women owners of small enterprises and surveyed through a structured questionnaire. The Liner multiple regression was used to test the hypotheses. The findings of the study reveal that demographic characteristics such as father's occupation, education, and experience were significantly associated with business performance. Hence, age and marital status were not significantly associated with the business performance of women-owned small enterprises. Business characteristics such as the age of business, location of the business, and type of business were significantly associated with business performance.

Evaluating Agripreneurs’ Satisfaction: Exploring the Effect of Demographics and Emporographics

“…Similar results were reported byAntoncic (2009) and Sagire Lucas (2017). It is also observed that the farm size has positively in uenced the agripreneurs' satisfaction echoing the ndings of Addo (2018), Richard et al (2021) andVasan (2020). In this study, marginal-level farmers make up most of the study population.…”

Strategy Enhancement Performance MSMEs Through PTPN III Partnership Program

“…Next research (Safrianto, 2020) with the title study influence Skills entrepreneurship and experience effort to success entrepreneurship state that experience capable bring SMEs _ to avoid risk failure effort. Then (Vasan, 2020) under the title study Moderating Effect of Demographic and Business Characteristics on Performance of Women-Owned Small Enterprises: Empirical Evidence From India stated that experience Source Power Man take effect significant to the partnership. Implications findings in the study this that is that During this The experience possessed by SMEs is limited from results experience down hereditary.…”

Female entrepreneurship in emerging and developing countries: a systematic review of practical and policy implications and suggestions for new studies

“…women entrepreneurs(Onyusheva and Meyer, 2020;Vasan, 2020); and providing maternity support(Onyusheva and Meyer, 2020;Welsh et al, 2017b). For instance,Onyusheva and Meyer (2020) suggested the creation of parks or children's rooms in business centers, while Mehtap et al (2019) suggested supporting women that are mothers whose undertakes are informal.…”

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“…Vasan (2020),Zainol et al (2018) Support better female entrepreneurshipBaranik et al (2018),Jabeen and Faisal (2018),Osei and Zhuang (2020), Xiong et al (2018), Zainol et al (2017) Strengthen women's business associations (WBA) Kimosop et al (2016), Langevang et al (2018), Welsh et al et al (2019) Mentoring Baranik et al (2018) Women entrepreneurs Active role in improving your performance and contribution Alene (2020), Amrita et al (2018), Kimosop et al (2016), Maziriri et al (2019), Shakeel et al (2020) Awareness among women through meetings Mbaruku and Mutalemwa (2015), Ngoasong and Kimbu (2019), Thapa Karki et al (2020) Investing in relationships Baranik et al (2018), Ngoasong and Kimbu (2019), Vershinina et al (2020) Carry out proactive stakeholder management Muniady et al (2015), Vershinina et al (2020) Better manage microfinance Caputo et al (2016), Lindvert et al (2019) Training Ngoasong and Kimbu (2019), Zainol et al Gundry et al (2014), Martiana et al (2018), Setini et al (2020), Zainol et al (2018) Managerial skills and competences Alecchi (2020), Azam Roomi and Harrison (2010), Kimosop et al (2016) Access to networks, finance, and other support mechanisms Caputo et al (2016), Thapa Karki and Xheneti (2018) Marketing Sihotang et al (2020), Welsh et al (2017a) Social media Ghouse et al (2017), Setini et al (2020) Change culture Mehtap et al (2019), Xiong et al et al (2019) (continued)…”