The degree of tumor hypoxia correlates with advanced disease stages and treatment resistance. The transcription factor hypoxia-inducible factor-1 (HIF-1) promotes tumor cell adaptation and survival under hypoxic conditions. Therefore, specific HIF-1 inhibitors represent an important new class of potential tumor-selective therapeutic agents. A T47D human breast tumor cell-based reporter assay was used to examine extracts of plants and marine organisms for inhibitors of HIF-1 activation. Bioassay-guided fractionation of the lipid extract of the red alga Laurencia intricata yielded a structurally novel diterpene laurenditerpenol (1). The structure of 1 was determined spectroscopically. The relative configurations of the substituents of each ring system were assigned based on NOESY correlations. The absolute configurations of positions C-1 was determined by the modified Mosher ester procedure (directly in NMR tubes). Compound 1 potently inhibited hypoxia-activated HIF-1 (IC 50 : 0.4 μM) and hypoxia-induced VEGF (a potent angiogenic factor) in T47D cells. Compound 1 selectively inhibits HIF-1 activation by hypoxia but not iron chelator induced activation. Further, 1 suppresses tumor cell survival under hypoxic conditions without affecting normoxic cell growth. Compound 1 inhibits HIF-1 by blocking the induction of the oxygen-regulated HIF-1α protein. Mitochondrial respiration studies revealed that 1 suppresses oxygen consumption.Rapid tumor growth outstrips the capability of existing blood vessels to supply oxygen and nutrients. As a result, a common feature of solid tumors is the existence of hypoxic regions. Tumor hypoxia directly correlates with advanced disease stages and poor prognosis. 1 Unlike normal cells from the same tissue, tumor cells are often chronically hypoxic. Hypoxic tumor cells are more resistant than normoxic tumor cells to radiation treatment and chemotherapy and these hypoxic tumor cells are considered an important contributor to disease relapse. 1 Current approaches to overcome tumor hypoxia target the direct effects of hypoxia -lack of cellular oxygen. 1 Presently, there is no drug that specifically targets hypoxic tumor cells. Recent results from clinical studies on tirapazamine (a bioreductive drug that selectively kill hypoxic tumor cells) have indicated the significant potential of drugs that target tumor hypoxia. 2,3 Our focus is to discover new drug leads that target the important indirect effect * Joint Corresponding Authors to whom correspondence should be addressed. In order to discover HIF-1 functional antagonists, we have established a T47D human breast tumor cell-based reporter assay in a 96-well plate format. The activity of HIF-1 is monitored using a luciferase reporter gene under the control of HRE from the erythropoietin gene (pTK-HRE3-luc). 9 Natural product-rich extracts of terrestrial and marine organisms were examined for inhibitors of hypoxia-induced HIF-1 activation. The lipid extract of a Jamaican sample of the red alga Laurencia intricata Lamouroux (Rhodomelac...