Motivators for the Use of Vehicle Sharing Services on Demand in Brazil

Violín, Fábio Luciano

doi:10.3232/gcg.2021.v15.n3.02

Cited by 5 publications

(4 citation statements)

References 24 publications

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“…e a qualidade e disponibilidade do transporte público, principalmente durante a pandemia por Covid-19. Outros prognósticos são as tarifas reduzidas, a disponiblidade tecnólogica 13 e a expectativa de benefícios 14 (Violin, 2021). A Figura 6 ilustra a relação entre número de emplacamentos de carros e os períodos com e sem Uber no mercado brasileiro.…”

Section: Resultados Dos Modelos Estimadosunclassified

A plataforma Uber e o mercado de automóveis no Brasil

Lopes Soyer,

Aparecida Fernandes

2023

Eco.Reg.

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O presente estudo teve como objetivo analisar o comportamento da demanda brasileira de automóveis a partir da entrada da plataforma Uber no mercado, considerando variáveis microeconômicas, macroeconômicas, crédito e a Plataforma Uber. O método utilizado foi o Binomial Negativo, pois o estudo abrange dados de contagem, positivos e discretos, com superdispersão. Os resultados obtidos sugerem que na presença da Plataforma Uber, houve uma redução em 26,6% na taxa de incidência mensal de emplacamentos de carros. Nesse contexto, é importante que a indústria automobilística esteja apta a fazer transformações, até mesmo, de paradigmas.

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Section: Resultados Dos Modelos Estimadosunclassified

A plataforma Uber e o mercado de automóveis no Brasil

Lopes Soyer,

Aparecida Fernandes

2023

Eco.Reg.

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“…Great attention is given to the drivers of adoption, with a rich branch of research aimed at identifying the motives behind the consideration or use of sharing economy services. Scholars within this sub-topic largely agree on considering the economic benefits that might arise from the sharing economy as one of the key drivers, regardless of the sector (Wu et al, 2017;Ek Styv en and Mariani, 2020;Jain and Mishra, 2020;Tsai et al, 2021;Violin, 2021). However, the economic motivation is also integrated with non-economic drivers such as social relations (Lee and Wong, 2021;Say et al, 2021), social projection (Jain and Mishra, 2020), enjoyment (Tsai et al, 2021) Great attention is also given to risk perception and trust, a further sub-topic emerging from this cluster.…”

Section: Sharing Approachmentioning

confidence: 99%

Delving into the behaviour of sharing economy consumers: a literature review

Grieco,

Palagonia

2024

JCM

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Purpose The impact of the sharing economy on traditional businesses has largely been analysed from both company and consumer perspectives. In the case of the latter, scholars have produced a rich field of research into different aspects of consumer behaviour and the way it is reshaped in these alternative consumption patterns. This study aims to provide a systematization of these studies and to develop a model for consumer behaviour in the sharing economy. Design/methodology/approach Following a three-step approach, a systematic literature review has been performed to analyse and classify 108 scientific papers about consumer behaviour in the sharing economy. Findings Four main research topics came up from the analysis: sharing approach, consumption pattern, post-purchase behaviour and sustainability. Basing on these clusters, the double-loop model of consumer behaviour in the sharing economy is presented and discussed. Originality/value The research allows to provide scholars and practitioners with the state of the art on consumer behaviour in sharing economy and to draft future research avenues to orient research and practice in the field.

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“…It is observed that the need for agile displacements and with lower barriers of time and place of boarding provided by the ride (Violin, 2021b) can be an important inducer of use. Considering the multiplicity of variables, Table 2 was created, which presents international studies related to the topic: Improved supply conditions can be an attraction element.…”

Section: Women and Ride-hailingmentioning

confidence: 99%

Female Consumption Drivers Associated With Ride-Hailing in Brazilian Capitals

Violín

Zorzi

Arizaga

et al. 2022

GCG

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El estudio propuso un modelo explicativo del comportamiento de consumo femenino asociado con el transporte compartido en Brasil. Se realizaron 2176 entrevistas en capitales representativas de las cinco regiones del país, lo que permitió señalar que el uso se da de forma utilitaria con apoyo de facilitadores tecnológicos, evidenciando la preocupación de las mujeres con la violencia física y/o psicológica. Los resultados representan un avance teórico al revelar la conmutabilidad de variables según los motivos de uso y el período de viaje, que modifican el orden y grado de importancia de los inductores de la toma de decisiones, indicando que en situaciones de ocio u obligaciones sociales en la noche, aumenta el nivel de relevancia de las variables relacionadas con las formas de acoso y autoconservación. El comportamiento intercambiable está formado por la percepción de variables de influencia asociadas con los motivos de uso y la hora del día y representa una comprensión distintiva en la comprensión del tema.The study proposed an explanatory model of female consumption behavior associated with ride-hailing in Brazil. 2176 interviews were carried out in representative capitals of the five regions of the country, allowing to point out that the use takes place in a utilitarian way with support provided by technological facilitators, evidencing the concern of women with physical and/or psychological violence. The results represent a theoretical advance by revealing the commutability of variables according to the reasons for use and the period of travel, which change the order and degree of importance of the decision-making inductors, indicating that in leisure situations or social obligations in the night, increases the level of relevance of variables related to forms of harassment and self-preservation. Interchangeable behavior is formed by the perception of influence variables associated with reasons for use and time of day and represents a distinctive understanding in understanding the topic. authorsO estudo propôs modelo explicativo do comportamento de consumo feminino associado ao ride-hailing no Brasil. Foram realizadas 2176 entrevistas em capitais representativas das cinco regiões do país, permitindo apontar que o uso se dá de forma utilitária com apoio de facilitadores tecnológicos, evidenciando a preocupação das mulheres com a violência física e/ou psicológica. Os resultados representam um avanço teórico ao revelar a comutabilidade das variáveis de acordo com os motivos de uso e o período da viagem, que alteram a ordem e o grau de importância dos indutores de tomada de decisão, indicando que em situações de lazer ou obrigações sociais na noite, aumenta o nível de relevância das variáveis relacionadas às formas de assédio e autopreservação. O comportamento intercambiável é formado pela percepção de variáveis de influência associadas aos motivos de uso e horário do dia e representa um entendimento diferenciado na compreensão do tema.

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Motivators for the Use of Vehicle Sharing Services on Demand in Brazil

Cited by 5 publications

References 24 publications

A plataforma Uber e o mercado de automóveis no Brasil

A plataforma Uber e o mercado de automóveis no Brasil

Delving into the behaviour of sharing economy consumers: a literature review

Female Consumption Drivers Associated With Ride-Hailing in Brazilian Capitals

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