“…Unfortunately, most existing organizational identification, organizational fit and organizational embeddedness measures were both designed and validated in primarily UCEA countries and, as such, may neither cover the full content of that connection as experienced by individuals from non-UCEA countries, nor show similar predictive power of organizational outcomes (Maertz et al, 2003). An increasing amount of research is bearing this out, centered mainly across the differences inherent to the individualist/collectivist dynamic (Aktaş, 2014;Baeza, Wang & Wang, 2019;Ju & Shoham, 2017;Mallol, Holtom & Lee, 2007;Ramesh & Gelfand, 2010). (Aron, Aron & Smollan, 1992) To examine these relationships, this research will utilize the Inclusion of Other in the Self scale (IOS; Aron, Aron & Smollan, 1992 as adapted by Thau, Aquino and Poortvliet, 2007).…”