An Ethnography of Global Landscapes and Corridors 2012
DOI: 10.5772/34659
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Natural Interactions in Artificial Situations: Focus Groups as an Active Social Experiment

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Cited by 14 publications
(8 citation statements)
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“…This allowed us to benefit from the already established sense stemming from the social bonds between participants and, thus, to help make them feel more at ease (Grogan and Richards, 2002). While recognising this does not reflect 'real life' talk among participants (Demant, 2012), the focus group discussions shed light on how participants express and co-construct their understandings of acceptable social norms around sexting (Halkier, 2017: 395) as well as the broader cultural understandings that the focus groups tap into.…”
Section: Methods and Datamentioning
confidence: 98%
“…This allowed us to benefit from the already established sense stemming from the social bonds between participants and, thus, to help make them feel more at ease (Grogan and Richards, 2002). While recognising this does not reflect 'real life' talk among participants (Demant, 2012), the focus group discussions shed light on how participants express and co-construct their understandings of acceptable social norms around sexting (Halkier, 2017: 395) as well as the broader cultural understandings that the focus groups tap into.…”
Section: Methods and Datamentioning
confidence: 98%
“…The individual interviews focused more on life histories and individual experiences of these activities. In focus group research, the use of stimuli materials (pictures, video, written statements, physical objects such as food items) is a common way of generating discussion on a topic decided by the researcher beforehand (Barbour 2007;Demant 2012;Halkier 2010;Törrönen 2002). In this study, photo elicitation, i.e.…”
Section: Methods and Datamentioning
confidence: 99%
“…Focus groups were used to emphasize dominant cultural schemas over personal experiences, and to avoid using discourse ‘naturally occurring’ in specific contexts, such as magazines or online forums, where the author has a certain audience and goal in mind. Focus groups allow for some control over the context (Demant, 2012), which is important since schemas are context-dependent (D’Andrade, 1992; DiMaggio, 1997; Oyserman, 2015). Because focus groups take interaction out of its natural context, it is possible to generate discourse on marriage without promoting any particular purpose or personal motives of the participants.…”
Section: Methodsmentioning
confidence: 99%